@Rteetz,
@GimpYancIent @Surferboy567
No I would not get rid of Goofy, did not imply that at all.
Limit people to sign up for one challenge, and add a lower mileage non marathon option. That way runDisney could add the challenge without having to give Dopey finishers, Goofy and "Daisy" medals/shirts. You are either a Dopey, Daisy, or Goofy. Hope that makes more sense.
Agreed the marathon is indeed the main event, however, it is also true that folks like my DW (who has run 10 Disney marathons) has no interest in running it again, but she wants to run the other races. She's coming with me anyways why not take her money? There are years where she has not gotten in a race because she has to sign up for all three and by the time she's on her third sign in she does not get in. That has happened 2 times.
The marathon will attract folks just like you said. But having a lower mileage option could help attendance IMO.