Ticket Price Increase - Feb 2014

[Animaniac93-98]

Plus not everyone goes for 7 days or even 5. The multiday passes are great for extended trips, but for a long weekend or a day or 2 at the end of a conference they don't work.

Not that it really matters, but I think the resort guest number is probably closer to a 50/50 split. If there are roughly 30,000 rooms on property. The average room occupancy is around 80% so 24,000 are occupied. Assume an average of 3 people per room so 72,000 total people. Some percentage of those guests will spend the day shopping, at the pool or visiting the boy wizard or Shamu. Let's assume 10% don't visit a park. So that's 65,000 on property guests in the parks per day. Based on TEA numbers (Maybe not accurate, but the best we have) the MK averages 48,000 guests a day, EPCOT 30,000 and DHS and AK about 27,000 each so a total daily average of 132,000. That's roughly 50% of guests in the parks staying on property. If you adjust some of the assumptions (especially the 10% which is a shot in the dark) you could probably get to 40/60 in favor of off property.

This.

And people who stay off property are more likely to do something else with their vacation time. Be it the beach, Kennedy Centre, Universal, SeaWorld, mini golf, whatever, if you want to do all that in a 5 day trip, are you going to give much time to Disney?

 

[wogwog]

Wonder if the AP ticket increases will effect the renewal prices...probably yes would be my guess grrrrrrr

My Magic 8 Ball says your guess is correct.

 

[GoofGoof]

This.

And people who stay off property are more likely to do something else with their vacation time. Be it the beach, Kennedy Centre, Universal, SeaWorld, mini golf, whatever, if you want to do all that in a 5 day trip, are you going to give much time to Disney?

Don't forget a lot of old people live in Florida. Lots of parents for young adults and grandparents for little kids. When we visit "grandpa" he only lives an hour from the mouse and we are usually looking for something to do so the kids don't break his house. We try to do some cheaper things like the beach and last year we did Legoland, but a day at MK isn't out of the question. I would have a hard time paying close to $400 for a day at any of the other 3 (who am I kidding, I have a hard time shelling it out for MK too)

 

[Cesar R M]

They did use the word invest....

they invested.. in their wallets and bonuses

I've met several families who have stayed offsite who were unaware of this benefit. The worst...a woman who took her family for 8 days. They bought single day tickets each day upon arriving at the parks. She looked sick when I showed her how much she could have saved.

The question is, why she bought one day tickets?
Was she lured? told? D:


also, jesus!!, not even a few days and already 17 pages long!

I would gladly pay $100+ for a ticket if the content in the park was mind-blowing and it had new rides that are amazing but sadly its the same old MK that has been falling apart since the late 90s with only small upgrades and changes here and there (some for the best, others for the worst). I cannot recommend people visiting the WDW parks anymore until substantial changes are implemented across the board.

But.. arent they actually removing things rather than adding?
I only see a change in a single new thing (The Dwarf Mine) and the new Parade ( Festival of Fantasy).

I'm assuming it's across the board. That's how this company works

I would have expected them to balance the prices so more people go to the parks that are filled lower than average.

can you imaging what the cost to visit when

avatar opens will be?

im a local and still cant wrap my head around how expensive it is

At the current rate of year increases.. around 120$?

(Not so) funny thing ... the quality was at least 50% better when the tickets were 50% cheaper.

This is WDW's credo: cut and raise ...

sounds almost like Telmex when It was bought by one of the richest mofos in the world ( Carlos Slim)
his first thing he did.. was CUT services AND INCREASE prices..
guess everyone wants to go that route to become rich.

Darn, I just created this a few weeks ago.

I didn't think I'd need to update it so soon.

View attachment 46815

And we still have 10 months for a second increase this year.

Ironically, the increase in the last years of Eisner and the exponential growth in the Eiger's era.. is very similar to what you see on the graph about the average CEO salary increase in the past decades.

The only way to get them to stop is for the masses to vote with your wallet. Until the masses spend their money somewhere else, price increases to a stale product will continue.

I’m going to take the contrarian point of view here and at say least the timing of their increase is well thought out. Disney has now set the benchmark in a year that Universal is expecting massive crowds and could get away with a larger than $4 increase without much pushback. Does Universal now feel pressure to keep their inevitable price increase in line with Disney’s? Right now their 1 day single park ticket is $2 above a non MK park. Would they dare match or even go above MK’s price even if it is a newer fresher product?

I'm pretty sure this is why Disney WDW is now catering more to the "single visit" crowd.. aka milk them as much as possible before they never return... than actually try to make them visit more times in the future.
Quick Grab cash of the "new age" economics vs the older "Build a loyal following" economics of before.

Yeah, it only cost $2B to get this:

View attachment 46817

To summarize on the left is a CM standing at the back of a line (that never existed before) holding a sign saying FP wait time 15 minutes.

I would pay $100 to go Epcot as it was in the early 90s, though...

haha oh wow!

 

[Cesar R M]

This.

And people who stay off property are more likely to do something else with their vacation time. Be it the beach, Kennedy Centre, Universal, SeaWorld, mini golf, whatever, if you want to do all that in a 5 day trip, are you going to give much time to Disney?

eeh, Imho.. depends that if its your first time in orlando or not.
I didnt even had time to universal.
We barely managed to know all the major disney parks except the water ones and the golf ones.
5 days 7 days? nope unless you go commando and you do not like to relax.

 

[Future Guy]

Again, it is different for everyone, but I don't agree.

If you stop visiting entirely, then you do what they want and further destroy what WDW was. You lose any right to complain as a consumer or even as a fan to the company because you aren't a visitor. Why would they ever have to deal with you. I KNOW Disney doesn't want me at WDW. That, sadly, may be the one of the reasons I still go a few times a year.

So instead I should continue paying ever-increasing prices for a rapidly-diminishing experience that I don't enjoy? Isn't that what those mentally-ill Lifestylers do, the ones you're always criticizing for being so ridiculously loyal to a BRAND that doesn't love them back?

I don't believe that there's any realistic way for us to change the entire corporate culture in Disney's Orlando division, or make the top executives stop being shortsighted and greedy. After all, they're just behaving the same way that corporate executives everywhere behave. All you can do is not fork over your hard-earned money for things you don't like. It won't make any difference to Disney's execs, but it'll be better for your personal finances.

 

[ZodIsGr8]

So instead I should continue paying ever-increasing prices for a rapidly-diminishing experience that I don't enjoy? Isn't that what those mentally-ill Lifestylers do, the ones you're always criticizing for being so ridiculously loyal to a BRAND that doesn't love them back?

I don't believe that there's any realistic way for us to change the entire corporate culture in Disney's Orlando division, or make the top executives stop being shortsighted and greedy. After all, they're just behaving the same way that corporate executives everywhere behave. All you can do is not fork over your hard-earned money for things you don't like. It won't make any difference to Disney's execs, but it'll be better for your personal finances.

If something makes you happy, why do you have to be a mentally ill lifestyler? Disney makes some families very happy along with making lifetime memories. If the price bothers you and it is a barrier to going, then stop going. At some point Disney will get the message if attendance declines or they will keep increasing as the laws of supply and demand dictate.

 

[Matt_Black]

If something makes you happy, why do you have to be a mentally ill lifestyler? Disney makes some families very happy along with making lifetime memories. If the price bothers you and it is a barrier to going, then stop going. At some point Disney will get the message if attendance declines or they will keep increasing as the laws of supply and demand dictate.

You're new here; you'll learn. For a message board dedicated to "The Happiest Place on Earth", there's an awful lot of name-calling.

 

[englanddg]

You're new here; you'll learn. For a message board dedicated to "The Happiest Place on Earth", there's an awful lot of name-calling.

You are a poopy face.

 

[Matt_Black]

You are a poopy face.

 

[Cesar R M]

You are a poopy face.

you uncultured swine! how do you dare to call him a poopy face!.



Mr. POOPY PANTS!!!

 

[Kevo]

By 2025 we will be paying $150 a day!
http://www.totalorlando.com/blog/surprise-disney-price-increase-hint-stealth/

 

[Wikkler]

Everything is awesome!

Everything is cool when you're part of a team.

 

[Wikkler]

Darn, I just created this a few weeks ago.

I didn't think I'd need to update it so soon.

View attachment 46815

And we still have 10 months for a second increase this year.

1982 must have been awesome.

 

[Wikkler]

What would be even more interesting to chart (though difficult) would be the amount of new attractions added. Basically, since Iger took over, the graph took a sharp turn for the worse in ticket prices and for new attractions we got what? Everest and Soarin? And New Fantasyland. Did I miss anything? What about attractions removed too.

Everest and Soarin' were also planned and had started construction under Eisner.
This just leaves Mine Train and Little Mermaid.

 

[Wikkler]

I hate MyMagic+

You found the: Most Typical Post on WDWMagic Award.

 

[Wikkler]

Disney has become more known for its greed now versus its services, creativity and uniqueness. Rather unfortunate.

Disney had creativity and uniqueness? I thought all they did was just make a talking mouse.

 

[Wikkler]

Swell.

It's really swell...

 

[ParentsOf4]

1982 must have been awesome.

1983 was even better.

Prior to the opening of EPCOT on October 1, 1982, the Magic Kingdom priced admission and rides separately, the traditional way amusement parks were run at the time. It was great if you simply wanted to enter the park and enjoy the sites & sounds as well as all the "free" activities included in admission. But it stunk if you wanted to ride Space Mountain 5 times. (Something I did back then. )

Disney leadership decided that it was impractical to keep the Adventure book pricing structure in place at EPCOT so they bumped up the price of admission but included unlimited ride access at both MK and EPCOT.

If you added the cost of admission plus ride tickets together and then compared that with the new ticket prices, prices actually went down in 1983.

So, we got an entire new theme park and lower ticket prices.

Back in those days, Disney leadership actually worried about what the public thought and wanted to provide their customers with good value for their money, a philosophy expounded by Walt Disney himself.

How things change.

 

[danv3]

The more I think about it, the more this price increase appears to be nothing other than a short-term cash grab. In some ways it goes without saying that Disney is raising prices to make more money, but why now?

Disney knows Uni is going to raise prices once Potter 2.0 opens, and probably to a level above $100/day (my guess). Disney could have stayed at their prior prices and then matched Uni's increase this summer, but by increasing prices slightly now they get a little bit of extra revenue over the next few months, and they still get to match Uni's increase in June (regardless of what Uni does now). Win-win, I suppose, for Disney.

For all of our talk about Disney pricing people out of the market, Disney knows they don't have to worry about that in the short term. If you've got a spring break trip planned this year but you hadn't bought your tickets prior to this increase, Disney knows you're not going to cancel your trip. You're just out the money. Maybe someone who's thinking about a trip next summer might be getting hesitant, but Disney management doesn't care about that. They care about getting money in the door this quarter. They'll figure out next year sometime next year.