The Sorcerer's Apprentice Season 5: ENDGAME - Hype Thread

TwilightZone

Well-Known Member
If you see a double post on the main thread from Warriors -- there was a copying snafu on the original post and we didn't know when/if @TwilightZone would return in time to make the changes.

The 2nd entry is the actual project -- the first post will probably get deleted so there isn't any confusion -but in the meantime just putting it out there as an fyi.
I deleted the og post for any non warrior players seeing this. Learning and Growing as I say. ☠
 

TwilightZone

Well-Known Member
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Top 10 photos Twilight thought wasn't possible.
 

Disney Dad 3000

Well-Known Member
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Team Warriors are taking everyone back to the golden age of EPCOT Center in the 1980s and establishing the term viral marketing before it became contemporary nomenclature.

To provide some background, The Microverse was Stanza II project designed in Season 4 of The Sorcerer's Apprentice that had the contestants design one Future World and one World Showcase Pavilion with the catch that it was set in 80s EPCOT Center.
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For our purposes, we are focusing on the Future World side of things and illustrating the marketing campaign for the winning project from the Stanza, The Microverse by Team Brava.

For the opening of The Microverse in Future World at EPCOT Center in May 1988, Disney wanted to make an impact on the general audience with something never before seen, calling upon Captain EO himself, Michael Jackson, to record/write a song called 'The Microverse' which featured EPCOT Center in his music video, and a dance called 'The Microverse' that people all around the world were doing leading up to the opening of the pavilion.
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With the VHS release of The Great Mouse Detective coming out in 1987 - Disney marketers jumped at the opportunity of cross promotion that would put the Microverse on the map. Rather than having the typical previews before the start of the feature film, Disney included Michael Jackson's 'The Microverse' music video instead.
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The music video featured EPCOT Center heavily along with a catchy 80s instrumental beat in the background, with Michael Jackson leading the dance of the Microverse around all of the Future World pavilions and EPCOT as a whole before ending behind an 80s green screen of the Microverse Pavilion with the promise that it was coming in May 1988. Shown below are clips of the music video itself to give you an idea of what potential guests watching the VHS were seeing before the feature film.



instrumental up to 0:30

Right behind our feet
To a rhythm soft and sweet
Is a song that seems to get our bodies movin'
You can feel it in the air
You can feel it everywhere
Before long, you soon will be up and groovin'

Feel the rhythm start to swell
It starts off so small, one can barely tell
Then the song, it starts to grow
So dive on in! That's how you know...

You're in the Micro-, Micro-, Microverse!
Micro-, Micro-, Microverse!
Feel that power rising up
Feel your blood begin to pump
Is this a blessing or just a curse?
You are in the Microverse!

instrumental that would serve as a dance-break demonstrating the Microverse dance

Micro-, Micro-, Microverse!
Micro-, Micro-, Microverse!
Micro-, Micro-, Microverse!
You are in the Microverse!

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After word began to spread about the music video on the VHS, sales began to skyrocket and people began to get excited for the opening of this new pavilion at EPCOT which was promised to be one of the most prolific enhancements to a Disney Park in recent memory.

The popularity of the dance then spread to The Disney Channel as well with commercial advertisements being taken up with instructions on how to do 'The Microverse'!
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Because The Microverse Pavilion involved shrinking down to the size of an atom and out to the far reaches of space, the dance (detailed below) involved a point to the stars, followed by a kick and twist, making yourself smaller in the process, before popping back up.
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REVIEWS
After the release of the music video, The Disney Channel interviewed 3 teenage prospective guests in Chicago about their thoughts regarding the new EPCOT Center pavilion.

"That was some 'bad' music video" proclaimed a teenage boy in a bright red Detroit Red Wings jersey. "No duh I'm going to be checking out the most rad attractions Disney has ever made, maybe my old man will let me take his car"

"I can't stop twisting and shouting doing the Microverse" added a brunette girl standing next to him "we all love Michael Jackson and can't get enough of his sick pop music!"

Lastly a teenager in a comb-over and multicolored vest issued his endorsement of the advertisement "Now this is a pavilion I would take the day off for" he said with a wink
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CONCLUSION
Overall, the music video viral marketing campaign jettisoned the Microverse Pavilion into the mainstream before its opening - gathering thousands of interested guests making its ceremony one of the most heavily attended in the history of Disney attractions. You can discover the pavilion for yourself here.


Calling @Voxel, the Microverse project is not quite done yet. Expecting a duet from you and @D Hindley
 

Pi on my Cake

Well-Known Member
In the Parks
Yes
I'm kinda really getting into the new Carmen Sandiego show on Netflix. Never really watched the old version when I was younger, so I don't know how it holds up to that. But this new one is pretty cool. Like, it is ridiculous and dumb and silly, but it takes itself seriously and plays it straight in a way that makes the story of V.I.L.E. having a thief school and there being an evil mime work surprisingly well as an action, spy show. While still having fun and goofy moments.

It helps that I'm a sucker for spy/heist stuff and stylish animation.
 

AceAstro

Well-Known Member
I'm kinda really getting into the new Carmen Sandiego show on Netflix. Never really watched the old version when I was younger, so I don't know how it holds up to that. But this new one is pretty cool. Like, it is ridiculous and dumb and silly, but it takes itself seriously and plays it straight in a way that makes the story of V.I.L.E. having a thief school and there being an evil mime work surprisingly well as an action, spy show. While still having fun and goofy moments.

It helps that I'm a sucker for spy/heist stuff and stylish animation.
I mostly remember Carmen from the game show and the computer game but I am so far loving this Netflix show!
 

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