The DisneyStores are SOLD!!

monorail256

Member
ThreeCircles said:
However, the domain "DisneyStore.com" was probably included in the handover for obvious reasons.

You'll soon see a "new" DisneyStore.com and that will be the internet site for the Children's Place owned Disney Stores.

Yup. The new "disneystore.com" site is supposed to be up and running sometime in the Spring of 2006.

:wave:
 

wedway71

Well-Known Member
Someone beat me to it but yes the Disney stores in Europe and Hone Kong and Shanghi are EXREMELY profitable and are not likely to be sold and they are not for the most part the sme cookie cutter stores that were in the states.Most of the stores are unique in design to their areas and actually are really awsome-the one in Milan,Italy is nicer than any Disney store if ever seen.
 

Woody13

New Member
Gee, I Wonder Why?

bizjournals.com
Disney plots out the ending for unit's KC call center
Monday November 14, 1:35 pm ET

About 250 Kansas City-area employees of The Walt Disney Co. soon will have to whistle while they work somewhere else.

Disney Shopping Inc. will close its Overland Park, Kan., call center by the middle of next year. According to an Oct. 27 letter the Disney subsidiary filed with the Kansas Department of Commerce, the company will lay off most of the facility's 250 employees by Jan. 31, though a few will remain through May.

The letter said the Overland Park employees have been notified of the layoffs. A spokesman for Disney Shopping was unavailable for comment. Steve Reed, human resources manager for the call center, confirmed that the center will close next year.

Disney Shopping filed the letter to comply with a federal law requiring employers to give public notice of a layoff of 50 or more workers.
Ann Smith-Tate, director of existing business programs for the Overland Park Economic Development Council, said Disney Shopping informed local officials that it would relocate some of the call center jobs to a facility in Utah. Smith-Tate said the company had operated the Overland Park call center since the early 1990s.

Overland Park officials are optimistic that most of the workers who soon will leave Disney Shopping can find new telemarketing jobs in Johnson County.

"There's just a lot of call center activity going on right now," Smith-Tate said.

The most notable activity involves pharmacy management company Prescription Solutions. In July, it announced plans to add an Overland Park mail-service operation and create as many as 850 local jobs. The company, based in Costa Mesa, Calif., said it hopes to open the 175,000-square-foot facility in mid-2006.

Disney Shopping, formerly called Disney Direct Marketing Services Inc., operates the catalog, direct-mail and Web site (www.disneyshopping.com) channels that sell merchandise from Walt Disney Co. (NYSE: DIS - News) and Disney licensees. It's part of Disney's Consumer Products business, which in fiscal 2004 reported consolidated revenue of $2.5 billion, according to the company's annual report.

Published November 14, 2005 by Los Angeles Business from bizjournals</I>
 

Woody13

New Member
Released Today;

ThreeCircles said:
The European branch of the Disney Stores are profitable and that is why Disney took them off the block.
November 17, 2005

The Walt Disney Company reports results for the fourth quarter and fiscal year 2005.

Consumer Products revenues for the year decreased 15% to $2.1 billion.... The decrease at The Disney Store was due to the sale of the North American stores and a decline at The Disney Store Europe driven by softness in the United Kingdom retail market.

http://corporate.disney.go.com/investors/quarterly_earnings/2005_q4.pdf
 
Woody13 said:
November 17, 2005

The Walt Disney Company reports results for the fourth quarter and fiscal year 2005.

Consumer Products revenues for the year decreased 15% to $2.1 billion.... The decrease at The Disney Store was due to the sale of the North American stores and a decline at The Disney Store Europe driven by softness in the United Kingdom retail market.

http://corporate.disney.go.com/investors/quarterly_earnings/2005_q4.pdf

And, your point is?

A decline in the amount of profit made does not mean they are not profitable.
 

Woody13

New Member
ThreeCircles said:
And, your point is?

A decline in the amount of profit made does not mean they are not profitable.
Well, I think the point is very clear. Disney is getting out of the retail market as fast as it can! The consumer products division sold the stores in Japan to OLC in 2002. They sold the North American Stores in 2004. They attempted to sell the European stores but took them off the market because they didn't have any buyers (other than cutthroat investment firms).

The European stores suffer from declining revenue and they will either be sold or closed because Disney clearly wants to get out of the retail side of the business. Andy Mooney has made it clear since he first became chairman of Disney Consumer Products in May, 2003 that he wants to strengthen licensing agreements with large retailers (Wal*Mart, K-Mart, Target, etc.). He does not desire to compete with these giant retailers because he knows Disney will lose that kind of battle!

Who do you think runs the Disney Fifth Avenue store in New York? I'll give you a clue, Disney Consumer Products does not. Why do you think Disney is closing it's DisneyShopping.com call center in Kansas?
 

mousermerf

Account Suspended
Isn't the 5th avenue store run by WDW or am i really confused?

(I thought the 5th avenue store was a sister store to the World of Disney, both in Orlando and Anaheim)
 

Woody13

New Member
mousermerf said:
Isn't the 5th avenue store run by WDW or am i really confused?

(I thought the 5th avenue store was a sister store to the World of Disney, both in Orlando and Anaheim)
Yep. That's the point. It's run by the resort division, not the consumer product division. You get an A+.
 

Woody13

New Member
November 18, 2005
<TABLE width="100%"><TBODY><TR><TD>Disney Announces Reduced Results As Game Division Expands

The Walt Disney Company, the parent of rapidly expanding video game publisher and developer Buena Vista Games, announced profits of $379 million for the quarter, down significantly on a $516 million a year earlier, as revenues edged up slightly to $7.73 billion.

Buena Vista Games falls under the company's Consumer Products division, which showed a small decrease from $534 million to $520 million compared to the previous year, and Disney commented in its results: "Lower segment operating income for the quarter was due to increased product development spending at Buena Vista Games", as well as the sale of retail outlet The Disney Store North America and a decline at The Disney Store Europe.

The company's game division has been expanding significantly of late, most recently inking a deal to use Epic's Unreal Engine 3 in its Vancouver-based Propaganda Games studio for a new Turok title, as well as in other unannounced games. This holiday season sees some of the first major releases from Buena Vista's renewed publishing efforts, including games based on major Disney movie releases Chicken Little and The Chronicles Of Narnia.

Overall, Disney's reduced profits, which were largely due to decreases in the Studio Entertainment area of the company, particularly a decline at the Disney-owned Miramax, and lower DVD unit sales, set Disney shares down somewhat - in late trading on the New York Stock Exchange, shares were down 83 cents to $25.16.



</TD></TR></TBODY></TABLE>
 

TheDisneyGirl02

New Member
mousermerf said:
Isn't the 5th avenue store run by WDW or am i really confused?

(I thought the 5th avenue store was a sister store to the World of Disney, both in Orlando and Anaheim)

The Fifth Avenue store is run by WDW...as far as being run by DL, I don't know for sure. Haven't been up there since it switched over.

TheDisneyGirl02
 

Woody13

New Member
Children's Place leveraging its value chic expertise in Disney Stores


By JULIE MORAN ALTERIO
THE JOURNAL NEWS
(Original Publication: December 4, 2005) <TABLE width=250 align=right><TBODY><TR><TD>

The basics

The Children's Place Retail Stores Inc. operates 786 The Children's Place stores and 321 Disney Stores.

The Children's Place

Local stores are in West Nyack, Nanuet, Valley Stream, White Plains, Yonkers, Yorktown Heights and Scarsdale.

Disney Stores

Local stores are in West Nyack, White Plains and Yorktown Heights.

</TD></TR></TBODY></TABLE>

Lisa Mancini isn't ready to stop being a hip young woman just because she's a new mom. She wears hoop earrings to the mall and hasn't given in to the practicality of a diaper bag in place of a cute purse.

So when this 25-year-old mother from Carmel takes her 4-month-old daughter shopping, she's looking for the same attitude.

"I don't like to stick with the typical baby clothes. I like her to have a little edge when I dress her so she looks like a little girl, like a grown-up almost," Mancini said.

On a recent Saturday afternoon at The Westchester in White Plains, little Milan Elise is chomping on a bottle and looking stylish in embroidered jeans from H&M, a retailer with a reputation for chic on the cheap.

It's no coincidence that Mancini is browsing the racks at The Children's Place, a chain that's succeeding in the challenging children's clothing business because of its reputation for trendy, well-priced goods with style and durability.

"We have a really sweet spot. We offer a formula of value, quality fashion and fun," said Neal Goldberg, president of the Secaucus, N.J., retailer.
It's a formula the retailer hopes will work like magic on the Disney Stores, which it purchased a year ago last month.

The Children's Place is lowering prices by 20 percent to 30 percent at Disney Stores and rolling out a $100 million renovation project to give new life to a retail chain that was ailing thanks to sluggish sales of pricey goods.

If any retailer has the smarts to reverse the Disney Store's slide, it's Children's Place, said retail consultant Howard Davidowitz, chairman of Davidowitz & Associates Inc. in New York.

That's because the company's top executive, Ezra Dabah, did it once before with The Children's Place itself, which he purchased from Federated Department Stores in 1989.

"They were a failed company and they were resuscitated, and now Children's Place is the gold standard in children's merchandising in the United States," Davidowitz said.

Wall Street analysts expect sales to rise from last year's $1.16 billion to $1.7 billion this year.

Where once the chain was only about price, its defining characteristic today is fashion.

As Wall Street analyst Margaret Whitfield of Ryan Beck & Co. put it: "If you're somewhat understated and conservative, this is not the store for you."

The retailer's sequined cardigans, faux-fur jackets and rhinestone corduroy pants for girls and lively plaid shirts and camouflage pants for boys go beyond the basics, Davidowitz said.

That's what gives The Children's Place an edge against J.C. Penney, Sears, Target and Wal-Mart, which sell the majority of children's clothes.
"What do they specialize in? Basic goods. Children's Place is not basic. Children's Place is fashion at a great price. That makes them unique," Davidowitz said.

The Children's Place is one of just a handful of children's specialty retailers, which include Gymboree, Hanna Andersson and Gap Inc.'s GapKids, babyGap and Old Navy.

Specialty retailers account for just 26 percent of the $28.9 billion market in children's apparel, according to NPD's Fashionworld.

Among specialty retailers, The Children's Place is second only to Gap Inc. — with prices 20 percent to 30 percent lower.

"If you look at Gap and Gymboree, we offer more value and the same quality. If you look at Target and Wal-Mart, we have better quality," Goldberg said.

Though the stores offer value-priced clothes, the niche appeals to more than low-income buyers.

The Children's Place said its average customer is a mom between the ages of 26 and 49 with two children under age 10. Sixty-five percent have household incomes over $50,000.

"It works in Harlem and it also works on the Upper East Side, which is unique," said Ryan Beck's Whitfield.

The average unit price at Children's Place is $6.03, compared with $6.32 at Old Navy, $8.15 at Gymboree and $9.17 at The Gap, according to Whitfield.

Among brands sold at department stores, Carter's average unit price is $6.73. Target's Just One Year brand has an average price of $5.04, while Wal-Mart's Child of Mine is $4.57.

"Children's Place has a very low average unit retail price, yet provides strong fashion, particularly for the girls," she said. "Parents from a wide income level prefer shopping at Children's Place because they know their children are going to outgrow the clothes anyway."

Ann Marie Manganiello of Scarsdale, shopping at The Children's Place with her 7-year-old daughter, Amanda, and friends, said she considers the clothes "good quality at a reasonable price."

"We shop here a lot," she said. "With kids' clothes, you want value because they outgrow them so quickly."

She particularly likes how The Children's Place rolls out mix-and-match coordinates each season.

"You can buy one outfit and interchange the tops and the skirts with different pants because the colors blend," Manganiello said.

The Children's Place sells only its own brand of clothing, which makes it easy to create outfits.

Retail experts consider the company tops at getting the best garments made at the best price.

Instead of hiring agents to find factories, The Children's Place has its own offices in India, Hong Kong and Shanghai, where employees directly deal with more than 200 independent clothing manufacturers.

Getting rid of the middleman has been a key part of the company's strategy to revamp the Disney Stores over the past year.

"We can apply our best practices to Disney," Goldberg said.
As a result, the company is seeing a 20 percent reduction in the cost of goods. The new, lower prices are leading to more sales.

After a miniature beanbag toy was reduced from $8.50 to $6.50, or two for $10, sales increased 72 percent.

When $8.50 mugs were promoted with a two for $12 special, unit sales tripled.

"One of our key programs is 'twofers,' getting people to buy multiple items," Goldberg said.

Another important strategy change at Disney is trying to convince customers to shop at the stores all year long instead of only during the winter holidays and for Halloween.

A back-to-school promotion this year with backpacks and denim pants was a hit, Goldberg said. More plans are afoot for holidays such as Easter and Valentine's Day, with classic romantic couples such as Mickey and Minnie showing up on merchandise.

In addition, baby clothes with Winnie the Pooh characters will bring in new parents.

The introduction of denim pants marks the first time the Disney Stores could package a whole outfit, a pleasant surprise to Laura Hay of Hartsdale, who bought a pair for her 3-year-old son. "I like them. They're trendy."

Hay, who considers herself a regular at Gymboree and The Gap, said she stops in the Disney Store four times a year to please her son's zest for merchandise featuring characters from "Toy Story."

"I buy something every time," she said.

Though Goldberg said the stores get a boost from hits such as the new "Chicken Little" movie, more than 70 percent of the business is in classic characters, such as Snow White.

Disney's princess characters are enduring favorites with young girls, including Margaret Yee's 6-year-old daughter, Erin Ikeda.

"She likes Ariel, the Little Mermaid," said Armonk resident Yee, who came in looking for warm sweatshirts for Erin.

Yee's older daughter, Karina Ikeda, 9, has outgrown the Disney Store, but that doesn't stop the family from stopping in every couple of months to browse.

Convincing shoppers to come more often will be a challenge, said Steven Keith Platt, head of the consulting and analytical firm Platt Retail Institute.
"It's like Disney World. Do you want to go there five or 10 times a year? Once is enough," he said.

Pointing to the failure of the Warner Bros. retail stores, Platt said Disney similarly erred assuming its merchandise was entertainment. "The problem with entertainment is if you don't change it, it gets old and stale. After 10 visits to the Disney Store, the kiddies were bored."

In a move to signal a new Disney to customers, The Children's Place is remodeling its stores with a more sleek, modern exterior.

Huge, red Mickey Mouse ears instead of a traditional sign mark the entrance in a look that recalls the Apple Store's iconic logo on its locations.

"You don't need a name, you just need those ears," Goldberg said. "What is more iconic than the ears? If people started saying, 'We want to go to the Mickey store,' that would be fine with us."
 

Connor002

Active Member
Woody13 said:
"It's like Disney World. Do you want to go there five or 10 times a year? Once is enough," he said.

Well, I think it's fairly clear that he dosen't actually know anything about Disney...
 

monorail256

Member
ThreeCircles said:
Not a promising sign for the NDDS.

huh?

The article is saying how our sales are increasing due to TCP's value pricing strategy. How do increased sales show a 'not so promising' sign for our fate as a chain?

People are beginning to shop in our stores again, and actually buy the product that we sell before it goes on sale -- because its affordable and great quality.


and Connor002 -- you are so right.
 

Woody13

New Member
Another Example of Disney Licensing!

Published on ShanghaiDaily.com (http://www.shanghaidaily.com/)
http://www.shanghaidaily.com/art/2005/12/07/223660/Mickey's undies to go on sale.htm


<!--Maria Sharapova in action against Tatiana Golovin / Photo: AP-->
Mickey's undies to go on sale
<!--Russia's Maria Sharapova Advances to Birmingham Final-->
Created: 2005-12-07 CST, Updated: 2005-12-07 CST

THE Walt Disney Co opened its first children's underwear store in Shanghai yesterday, trying to cash in on a vast consumer market fanned by Disneyland and famous characters like Mickey Mouse and Winnie the Pooh.
The store, located in the city's southwestern Xujiahui area, is a licensed shop operated by local underwear leader Shanghai Threegun Underwear Group Co.

Shanghai Threegun, which is expected to sell 1.4 billion yuan (US$175 million) worth of underwear this year, is the Chinese mainland's only licensee for Disney brand underwear for children from 4 to 14.

The local firm will produce and sell Disney underwear and turn some of its existing 6,300 shops into Disney stores, said Wang Weimin, general manager of Shanghai Threegun.

Wang said the company will open up to 30 Disney children's underwear stores by the end of next year, and sales are expected to reach 50 million yuan in three years.

Disney, the world's biggest licenser of consumer goods, is promoting its mobile phones, Hong Kong theme park and other entertainment products on China's mainland to expand brand awareness and tap the world's largest consumer market.

"We expect consumer goods sales in China will grow by an annual rate of more than 40 percent in the next year years," said Lester Lee, regional director of Disney softlines, Asia Pacific region.

He said, Disney's retail sales in China will total US$400 million this year, a fragment of its global sales of US$20 billion.

Disney has more than 60 licensees on China's mainland, operating 2,000 Disney corners to sell 25,000 varieties of products.

"We plan to fill the gap in product categories and double the number of Disney corners in five years," Lee said.
 

Peppyw

New Member
UK's Soft Market

The Disney stores in the UK are few and far between they are generally in larger shopping malls whereas in the other cities and towns shops sell cheaper versions of the teddies etc and they are still licensed products. Also there are plenty of resellers on the internet selling the more exclusive stuff

Should I win the lotto this weekend I'll buy up the European shops, or run my own internet shop.:p
 

Woody13

New Member
Disney Stores going downhill, again!

UPDATE 1-Children's Place December same-store sales rise
Thu Jan 5, 2006 7:38 AM ET


(Recasts lead, adds outlook)

NEW YORK, Jan 5 (Reuters) - Children's Place Retail Stores Inc.
on Thursday said sales at stores open at least a year were "exceptionally strong" in December and rose 11 percent.</P>
Wall Street had been expecting a gain of 5.9 percent, according to a Reuters survey of five analysts.

But the children's clothing retailer said that holiday sales at its Disney Stores were "significantly" below expectations, and it intends to modify its merchandise strategy to appeal to a broader consumer base.

Children's Place said total consolidated sales for the five weeks that ended Dec. 31, were $286.7 million, up 8 percent from a year earlier. Sales at Children's Place rose 19 percent to $178.3 million, while Disney Store sales decreased 5 percent to $108.4 million.

Children's Place said it continues to expect consolidated fourth-quarter earnings per share of $1.61 to $1.66. For fiscal 2006, it expects consolidated earnings per share before option expensing to be $2.90 to $3.

Analysts, on average, currently expect it to earn $1.65 per share in the fourth quarter and $2.35 in fiscal 2006, excluding items, according to Reuters Estimates.
 

monorail256

Member
Yea.. our sales did suck this year. We hardly ever beat our LY figures this year and it was because of our product. We lacked adult fleece, quality toys, and good promotions.

They say that they understand that holiday sucked.. and now they are punishing all the stores by making each store give up 90 some hours to make up for lost sales. This means that stores are going to have to complete the February stage-set during mall hours, which personally, looks terrible and is so unprofessional and un-Disney.

I seriously am just sick and tired of this company.

Don't get me wrong.. I love The Disney Store and everyone who works for them. We have some of the best CM's (and I know we have some of the worst too, I've experianced them first hand)... but this company just needs to get on the ball.

I'm leaving to do my CP at the end of this month, and I hope when I come back Disney Store has made a bit of a turn around.

Good luck to all you TDS CM's and your stores... :wave:
 

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