I saw all of the recent YouTube videos talking about how crappy the Star Wars Hotel looked.
Galaxy's Edge:
I think it depends on what "successful" means. Does it pull in Star Wars fans? Yes. Does it make money? Yes. Is it as good as Harry Potter? No.
I think they failed on a number of fronts:
- They made it about future Star Wars instead of the past movies. I think Kennedy was right in one regard: "The land should be about the stories we're going to tell and not locked into the 40yo movies." Still - you have to make good movies for that to pan out. They didn't. They pretty well screwed the pooch there.
- "Immersive land" - Galaxy's Edge was supposed to be an immersive land filled with actors who'd interact with you. That didn't really happen. They ended up with, in-effect, a high-end retail Star Wars themed strip mall because actors / immersion costs money.
You can see this in how quickly the buzzed died down about it. It was going to be INCREDIBLY BUSY for years!.. It was busy for a month or so.
People come. They get their Star Wars, buy their expensive magic toys, and leave. Disney still won. It's still a success and paying for immersion would have cut into that success.
The Star Cruiser:
Based on the videos, it doesn't look like a $5-6K/2-night experience. Also, the land it dumps you into doesn't add much to that.
At the same time, I think what Disney delivered (sort of) makes sense although it goes against what Star Wars fans were expecting. Disney delivered a space cruise ship. That should look NOTHING like normal Star Wars as normal Star Wars what about beat up / used things. The Millennium Falcon is a beat up ship. The X wings are battle-worn. Everything has marks / dents on it from being in space and battling one side or the other.
The Halcyon (star cruiser) should be an escape from that. It shouldn't look like "beat up Star Wars" but, really, almost nothing like Star Wars but a premium Space Cruise Ship. Making it beat up (to match Star Wars) would be like going on a cruise but taking the junkiest cruise ship you could find.
I think that was a misstep on Disney's part: trying to build a "star cruise ship" and make it match Star Wars. I really think they would have been better off not doing the Star Wars hotel at all or, if they were going to do it, make it be a place that paid tribute to Star Wars, not something that was supposed to be immersive.
They got it right with the Animal Kingdom Lodge. You've got animals just outside your windows/balconies. That's immersive.
They could have made a "Fantasy" hotel that dumped into Fantasyland and I think that would have worked. It's not a bad idea for Universal with a Hogwart's hotel that dumps into that land.
I just think that they missed the mark with both Galaxy's Edge and the hotel. I was thinking the other day that they were actually better off with Star Wars weekends than they are now.