Are you mocking my blue cardigan?
-
Welcome to the WDWMAGIC.COM Forums!
Please take a look around, and feel free to sign up and join the community.
So Can We Finally Call Cars 2 A Flop
- Thread starter flavious27
- Start date
- Status
Are you mocking my blue cardigan?
No Deal !!!
WildcatDen
Well-Known Member
Wouldn't dream of it. Carry on. . .
Disneyfanman
Well-Known Member
A brief update. Through this past weekend Cars 2 had World Wide Box Office receipts of $350,909,552.
Without getting into the debate again, the industry generally assumes that if you double your production costs you are in the black. The production costs of Cars 2 are reported to be 200 million. So they have to do 400 million world-wide to break even. That's probably just about where they will end up.
The 2:1 rule of thumb is a general guideline that take into account all of the nonsensical "percentage of gross receipts" that has been debated in this thread. If you search on the internet for related articles on the subject, they will all talk about the fact that there is no real way to publish a rule for when a film makes a profit. The production and distribution deals vary widely for every project. In general, the 2:1 rule of thumb is as accurate as anything else out there.
In the end, Cars 2 probably wont make any significant income for Disney in theaters, but it won't bust the bank either. Including DVD, Blue Ray, and merchandise it will be extremely profitable as a total project. So is that a success?
Without getting into the debate again, the industry generally assumes that if you double your production costs you are in the black. The production costs of Cars 2 are reported to be 200 million. So they have to do 400 million world-wide to break even. That's probably just about where they will end up.
The 2:1 rule of thumb is a general guideline that take into account all of the nonsensical "percentage of gross receipts" that has been debated in this thread. If you search on the internet for related articles on the subject, they will all talk about the fact that there is no real way to publish a rule for when a film makes a profit. The production and distribution deals vary widely for every project. In general, the 2:1 rule of thumb is as accurate as anything else out there.
In the end, Cars 2 probably wont make any significant income for Disney in theaters, but it won't bust the bank either. Including DVD, Blue Ray, and merchandise it will be extremely profitable as a total project. So is that a success?
Well would they have made the merch sales without the movie? Yeah. Could they have spent less and sold about the same amount of media, yeah. Could they have gotten away with another matter tales and or short series on xd or disney channel, yeah.
xdan0920
Think for yourselfer
And maybe they could have avoided the damage to the Pixar brand. It used to be a sure thing, that if you went to see a Pixar movie you were getting a top class experience. You could count on the movie being well made, smart, not directed solely at children. Now, there is a question mark. And that's a shame.
Agreed, isn't part of the reason Pixar was bought at such a high cost (7 billion) was the prestige with the Pixar brand?
Disneyfanman
Well-Known Member
Pixar was purchased to make money. Prestige was a bonus. Miramax was a prestige brand and lost a fortune, although they did bring a few hits to the studio along with awards.
Look, Cars 2 was a creative failure, but Pixar has had 10 amazing and improving creative successes before it. A film combines many elements and any one of them may go floooey at any time. One of their original story artists passed away recently, and maybe they are struggling with that aspect of production for the first time? Maybe John L was distracted with other things and since he was THE creative force behind this one maybe he didn't have enough time. Maybe maybe maybe. It happens. Pixar isn't self destructing and Pixar has enough credibility in my bank to crank out a couple of more "meh" films before I worry.
At least their first creative bomb was not a box office bomb. It is kind of box office neutral, with some big money in merchandise to prop it up. It happens. Steven Spielberg, who I consider one of the greatest directors in history, has made some pretty bad movies.
Look, Cars 2 was a creative failure, but Pixar has had 10 amazing and improving creative successes before it. A film combines many elements and any one of them may go floooey at any time. One of their original story artists passed away recently, and maybe they are struggling with that aspect of production for the first time? Maybe John L was distracted with other things and since he was THE creative force behind this one maybe he didn't have enough time. Maybe maybe maybe. It happens. Pixar isn't self destructing and Pixar has enough credibility in my bank to crank out a couple of more "meh" films before I worry.
At least their first creative bomb was not a box office bomb. It is kind of box office neutral, with some big money in merchandise to prop it up. It happens. Steven Spielberg, who I consider one of the greatest directors in history, has made some pretty bad movies.
Pixar was bought to make money, disney was on the verge of losing the source of healthy profits. But the high cost was due to the prestige that pixar has; if disney bought dreamworks animation, they would have paid much less because the quality of their films is less.
Well talking about it bringing in merch sales, I got this today from DMC
Not all.....
jt04
Well-Known Member
Told you I would be back.
As of yesterday per BOM.......
Domestic:
$182,480,343
+ Foreign:
$217,600,000
= Worldwide:
$400,080,343
So, I think we can generally agree that after doubling production costs and with plenty of life left over the remainder of the summer it was misguided to suggest this movie would ever be a flop. In fact it is safe to say that from now until the end of time any sales this movie generates whether DVD rentals or toy sales etc etc goes right into the profit category,
Jim Hill and others tried this same spin when Ratatouille opened but their insuation that Disney buying Pixar was a disaster in the making was as misguided as this thread. I am suprised you walked into the same trap. :lol:
Told you I would be back.
As of yesterday per BOM.......
Domestic:
$182,480,343
+ Foreign:
$217,600,000
= Worldwide:
$400,080,343
So, I think we can generally agree that after doubling production costs and with plenty of life left over the remainder of the summer it was misguided to suggest this movie would ever be a flop. In fact it is safe to say that from now until the end of time any sales this movie generates whether DVD rentals or toy sales etc etc goes right into the profit category,
Jim Hill and others tried this same spin when Ratatouille opened but their insuation that Disney buying Pixar was a disaster in the making was as misguided as this thread. I am suprised you walked into the same trap. :lol:
Except Ratatouille cost 1/4 less and made 50% more, it also did not barely break even.
As for steam left for the summer, the domestic haul will not bring in much more. Not many more countries are left for opening weekends. If you spin, I'll spin back.
$400M is $400M, regardless of how many countries are left with openings. And those nations that just opened Cars 2 will still have it running in their theatres for some time, as it is still being shown domestically.
stlbobby
Well-Known Member
When I pushed him for a non-flop number he quote $594 million. That would make Cars 2 the 5th biggest grossing G rated film of all-time worldwide, it's 12th right now. And that's just to reach non-flop status, that's not successful, just not a flop.
His contention is that because the movie is a sequel it can only be judged by some bizarre formula that relates a sequel's budget to its predecessor's, ignoring all the normal ways a film's financial success is judged.
By his calculations Terminator 2, considered one of the most successful sequels ever, a landmark in cinema that launched the career of the most lucrative filmmaker into an entirely new rarefied realm, would have been a huge flop just because it didn't exceed the original's in terms of budget to profit ratio. Terminator $6.5 M to $78 M a 1200% profit. T2 $102 M to $519 M a measly 500% profit. So according to the OP's warped logic and number manipulating T2 wasn't even half as successful as the original. Of course the studios didn't see it that way since they invested $400 M in sequels and produced two seasons of a television spin-off.
Yodadudeman
Member
Calm down kids. We are talking about a Disney movie here. Calling someone an "idiot" over Cars 2 is a little adolescent.
Yodadudeman
Member
Amen brother!!
stlbobby
Well-Known Member
I understand there are rules and I am clearly stating those rules are stupid.
Again you have taken to passive aggressively abusing me, by insinuating I am too stupid or immature to understand there are rules and consequences, ironic since in the post you quoted I clearly outlined the consequences of my actions, but since you didn't directly call me a name you did nothing wrong--by the warped distorted set of rules.
You have exemplified my point exactly.
- Status