This looks a lot like what I thought Turtle Talk with Crush was going to be when it was first rumored - outside of the fact that Turtle Talk is interactive. That Lightning is a wonderfully realized Animatronic really seems to elevate this experience beyond its base as a largely screen-based attraction. It's not life changing, but if the parks need simple diversions (and I believe they do) then this is on the right path. It avoids the pitfalls of Enchanted Tales with Belle's main show but follows in what it does well - granting guests an encounter with a favorite character in elaborate AA form.
I wouldn't object to the parks adding more of this type of Animatronic-based minor-attraction character experience. I'd like it even better if they could merge the Turtle Talk interactivity with an Animatronic. I feel like you could do something wonderful with that at Animal Kingdom, or in Tomorrowland. Granted that, like this, it is clearly marketed as a minor addition and not a major one.
Back in the day they called them C Tickets.