People are very quick to jump on Iger as someone who didn't do good things for the company, but I believe that is shortsighted.
I believe he has been a competent CEO at best. But I also believe you can't fully judge his tenure until it's over. ... You can only judge what has happened and why.
This was a no-brainer. ANY FANBOI who doesn't have an unnatural hate for the Emeryville crew because they put out far better films than Disney would have done the same. Yes, it was a GREAT move. It also was an obvious one.
-Acquired Marvel (some think not a good idea, but it does help in the financial realm)
I think it was a $4-billion plus and counting mistake. They can't use the characters everyone has at least heard of in most of their parks, yet their biggest competitor can and does. They don't control movie rights to some of the most valuable properties. And the merchandise isn't flying off the shelves (local outlet store is always loaded with Marvel crap). And even the films are going to reach a point of diminishing returns. How many comic book films are too many?
-Approved one of the largest, if not the largest periods of growth for parks and resorts. 2 new cruise ships, new resort in Hawaii, major expansions and renovations to parks, unheard of investments in technology that should completely change visits to parks and more.
The growth, while impressive, is also overstated. In the late 70s/early 80s when Disney was a TINY company, it created EPCOT Center, built TDL, rebuilt DL's Fantasyland (an entire job, not the piecemeal MK project of today), opened BTMRR on two coasts while keeping the quality at a very high level.
In the late 80s/early 90s, Disney created Euro Disney, added Disney-MGM, Typhoon Lagoon, Pleasure Island and multiple resorts at WDW, bought the DLH, built Splash Mountain in Anaheim and added major attractions to EPCOT, MK and TDL. ... Oh, all the while planning DAK and Disney's America too.
So, no, I don't for a second buy the hype and PR about today's growth.
I could go on, but I think I am making my point. I unfortunately believe that no matter who runs the company, that unless they don't bring back Horizons people won't be happy. We focus on such small things here, but don't like to focus on the big picture.
This point I 100% agree with. That is a huge problem with fans. They only focus on whatever their faves are. They don't think about WDW as a small part of TWDC (and things like specific attractions are barely a blip on the radar).
There are billions and billions of dollars on the table in just parks and resorts right now (let alone the other divisions of the company), yet it just isn't good enough for people. Iger may have done some things I haven't loved thus far during his tenure, but I can't deny that he has really invested and taken a lot of chances to really build the company.
I would disagree about taking chances beyond Marvel and his dealings with China. And the latter is a 'chance' you have to take in his shoes. That market is the largest untapped one on the planet and is growing a middle class as we kill ours. He has to go there. .... But I don't see much of what he has done as taking chances. I see him as playing it safe and that is deadly to a creative company.