Originally posted by WDMike
Nonsense. Walt was about offering a quality product, and making a profit on it. So much so that on regular intervals in the studio's early years, Walt would go weeks without paying his animators, just to keep the business afloat. Walt never had a problem with having higher costs than the competition, so long as the quality of the product reflected the value of the increased cost. When Disneyland opened, it cost more to get in that a standard amusement park. But wouldn't you rather go to Disneyland than, say, Miracle Strip in Panama City Beach?