Guardians of the Galaxy coming to Energy Pavilion at Epcot

[Donaldfan1934]

I think you would get laughed out of the room at the suggestion. The theme parks aren't treated the same way as other intellectual properties at the moment. For decades they were. It will be real interesting to see what happens in the post-Iger era with the Disney theme park empire.

I don't think Iger has a creative bone in his body, but at least he lets the creatives take charge on the studio side. However, I feel that's largely because he knows that there's a statistically negative correlation between executive interference and public reception/box office and not so much because he understands the flaws of that process. As long as he has movies that are consistently raking it in at the box office, the more product he can forcefully synergize across the rest of the company's divisions. He should be running Disney like Google or Apple, but instead he runs it like Toys 'R' Us.

 

[DisneyGentlemanV2.0]

Which is really Advertainment.

Excellent!

Saw WOC 2.0 at DCA recently. The original version was breathtaking. The new version is really an ad for Disneyland, which is pretty odd given that you are already there. Same for Disneyland Forever fireworks.

So they seem to be saying "you won't realize you enjoyed yourself here, so we will tell you what you can't discover on your own".

The TWDC business model is simple: buy up IP, then advertise it like crazy.

 

[Phil12]

The TWDC business model is simple: buy up IP, then advertise it like crazy.

Which is almost identical to their former business model of selling sponsorships to deep pocket corporations and then advertise it like crazy!

 

[2351metalcloud]

The sphere shaped thing in the upper right of this concept art reminds me a bit of Spaceship Earth:

http://www.comicbookmovie.com/guard...-xander-in-new-scenic-concept-art-for-a107150

 

[Donaldfan1934]

Excellent!

Saw WOC 2.0 at DCA recently. The original version was breathtaking. The new version is really an ad for Disneyland, which is pretty odd given that you are already there. Same for Disneyland Forever fireworks.

So they seem to be saying "you won't realize you enjoyed yourself here, so we will tell you what you can't discover on your own".

The TWDC business model is simple: buy up IP, then advertise it like crazy.

Totally agree. While I felt there were a lot of great things in WoC 2.0 that felt genuine like the Walt specific aspects and attraction scenes, there was an excessive amount of IP pushing like the full song of Let it Go and ESPECIALLY the Episode VII trailer that put a damper on the whole thing. In short, it could've been a truly great show, but there were a lot of forced elements that bogged it down from its full potential.

 

[Mawg]

Epcot new slogan will be, the MK for the foodlie.

 

[xdan0920]

I can't wait for Spaceship Earth to be demolished for a stadium in which Olaf and Rocket will fight to the death each night.

I also. Spaceship earth is dumb! Learning is stoopid.

 

[DisneyGentlemanV2.0]

Epcot new slogan will be, the MK for the foodlie.

Oh, I prefer "Wonderland for the Wasted".

 

[wdisney9000]

Which is almost identical to their former business model of selling sponsorships to deep pocket corporations and then advertise it like crazy!

When was Siemens, Kodak or HP a major part of a night time show or parade?

 

[OvertheHorizon]

When was Siemens, Kodak or HP a major part of a night time show or parade?

I believe Siemens sponsors Illuminations.

 

[wdisney9000]

I believe Siemens sponsors Illuminations.

Do you see the Siemens logo blasted all over the sky and advertised during the show? I responded to his post in regards to him saying there are similarities between corporate sponsorships being splatterd all over the show the way the IP ads are.

 

[OvertheHorizon]

Do you see the Siemens logo blasted all over the sky and advertised during the show? I responded to his post in regards to him saying there are similarities between corporate sponsorships being splatterd all over the show the way the IP ads are.

Well, there are verbal announcements of Siemens' sponsorship, and at the conclusion of the show lasers splash the Siemens name on Spaceship Earth as 30,000 people exit the park. Hard to miss.

 

[wdisney9000]

Well, there are verbal announcements of Siemens' sponsorship, and at the conclusion of the show lasers splash the Siemens name on Spaceship Earth as 30,000 people exit the park. Hard to miss.

Yes, but it doesnt interupt the flow of the show. And none of the other sponsorships really do either. The small HP sign in front of Mission Space or The Kodak signs that were in front of Imagination. Again, the way the sponsorships are seen is not as intrusive as the IP marketting stuffed down ourthroat. ALthough, the IP's are more marketable and actually create a profit for TWDC so I can understand to certain extent why they do it.

 

[sedati]

Yes, but it doesnt interupt the flow of the show. And none of the other sponsorships really do either. The small HP sign in front of Mission Space or The Kodak signs that were in front of Imagination. Again, the way the sponsorships are seen is not as intrusive as the IP marketting stuffed down ourthroat. ALthough, the IP's are more marketable and actually create a profit for TWDC so I can understand to certain extent why they do it.

The theater preshow at imagination was a ten minute Kodak commercial. The first circle theater at Living seas was a slideshow for United Technologies. Some pavilions were better than others as far as feeling like giant ads for non-Disney entities, but if you go way back to concept, those companies had a lot of say over what the imagineers were actually able to include or focus on (look at what the Land pavilion could have been had Kraft simply put their name on it.)

 

[wdisney9000]

The theater preshow at imagination was a ten minute Kodak commercial. The first circle theater at Living seas was a slideshow for United Technologies. Some pavilions were better than others as far as feeling like giant ads for non-Disney entities, but if you go way back to concept, those companies had a lot of say over what the imagineers were actually able to include or focus on (look at what the Land pavilion could have been had Kraft simply put their name on it.)

Yes, but I was referring to the out of place, (somewhat forced) IP "ads" during WoC that just seem out of place. If they were during a pre-show introdction then it wouldnt be as intrusive. If the Kodak commercial took place during the Imgination ridethen it would be different.

 

[wdwfan22]

Yes, but I was referring to the out of place, (somewhat forced) IP "ads" during WoC that just seem out of place. If they were during a pre-show introdction then it wouldnt be as intrusive. If the Kodak commercial took place during the Imgination ridethen it would be different.

World of Color is nothing but a showcase of Disney properties. And even in version 1 it was the same way. There never has been any real significant story line. While some may seem out of place to you, the show's purpose is showcasing everything popular that Disney owns.

 

[wdisney9000]

World of Color is nothing but a showcase of Disney properties. And even in version 1 it was the same way. There never has been any real significant story line. While some may seem out of place to you, the show's purpose is showcasing everything popular that Disney owns.

Fair enough, Ive only seen videos. And FWIW, I dont think its a bad show. I was just countering the statement that Disney used to exploit corporate sponsorship in the same fashion they cram IP's into every aspect of the parks. I dont personally feel they did.

 

[Phil12]

Fair enough, Ive only seen videos. And FWIW, I dont think its a bad show. I was just countering the statement that Disney used to exploit corporate sponsorship in the same fashion they cram IP's into every aspect of the parks. I dont personally feel they did.

You are entitled to have an opinion that is wrong.

 

[wdisney9000]

You are entitled to have an opinion that is wrong.

I can accept that as an axiom

 

[BernardandBianca]

The theme parks are now apparently under the full control of a 16 year old playing Roller coaster Tycoon.

"Ohh hey, what about if we put this here!!
"Yeah man, people seem to need a new ride and that one is old. "
Perfect! What should we put there? Ummmm.... This one??
"It's about the same size and we won't have to fiddle with the walking paths too much."
"Great! Let's just add a few benches and an umbrella stand and we're good to go!"

This is WDW - no benches.