I think Frozen is a film you have to see several times to appreciate the depth of the characters and themes that it portrays. On subsequent viewings (I saw it about 6 or 7 times in theaters), I found myself noticing that there's a lot of subtlety in the film that if missed, it's easy to dismiss it as shallow. Someone earlier said that the villain was weak. I thought Hans was a great departure from Disney villains of the past. Including Mother Gothel from Tangled, Disney has done a great job so far at creating villains who are real people who exhibit traits of both good and bad, yet it is their choices that ultimately make them evil. And what makes them in a way more dastardly than past villains is that they are people that the heroes have come to trust and have affection towards. People who see Frozen have in some form experienced a Hans in their life. Someone who they had come to trust and respect, but turned out to be someone else. It's evil, but it's also heartbreaking. Anyway, I can go on and on about the film, but I just wanted to show my perspective. Not every person who loves these films is some mindless drone that follows the hype.