Farerb
Well-Known Member
Avatar 2 and Guardians of the Galaxy vol 3.
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Elemental (Pixar - June 2023)
- Thread starter DCBaker
- Start date
Budget is $270, so, it'll need $810 for break-even.
wtyy21
Well-Known Member
I would think that aside from GoTG Vol.3 and Avatar 2, Wish can making up box office losses taken by Elemental and TLM, as well as Quantumania. For Disney's 100th anniversary, marketing the upcoming film Wish has given higher priority than marketing for the live-action remake of TLM (or in lesser-extent Elemental), which were also released at centennial, so they didn't want Wish to theatrically flop again as situation in Strange World last year.
Phroobar
Well-Known Member
I don't think their animation marketing knows what they are doing. Everything has flopped so far this year (outside of GOTG3).
Phroobar
Well-Known Member
I don't know how much money they actually got from Avatar 2. I think Cameron got most of it since he paid for it almost out of pocket. I think he had enough pull to avoid most distribution fees.
Speak for yourself!
Disney Analyst
Well-Known Member
Vegas Disney Fan
Well-Known Member
Thank goodness for small favors.
Universal will probably lost money on this one, even though it only had a $70 Million production budget (one third of Elemental's budget).
If we guesstimate a $100 mill marketing budget Ruby needs to make $240 million to break even, Elemental needs to make $500 million to break even.
Elemental is forecast for $300-350 million for a $150 mill loss, Ruby is forecast for $70-75 million for a $165 mill loss… hard time to be a movie studio.
Tha Realest
Well-Known Member
In what universe does Ruby have a $100M marketing budget? No indication of that at all. More likely less than half of that was spent on marketing
Vegas Disney Fan
Well-Known Member
Just trying to make a fair comparison so I used the same marketing budget on both since we don’t know. Can’t guesstimate $50 on one and $100 on the other or it‘ll be ignored as cherry picking. I’d rather overestimate than underestimate.
Tha Realest
Well-Known Member
I think the consensus marketing budget is 1/2 the production cost.
Vegas Disney Fan
Well-Known Member
Wait for Snow White next year, that’ll likely make all of this years flops look like box office blockbusters.
Tha Realest
Well-Known Member
Despite all the hype as the Next Big Thing, Rachel Zegler has picked some real turkeys to star in
Disney Analyst
Well-Known Member
Ruby's budget is $70M. Breakeven is $210.
Disney Irish
Premium Member
At this point it'll be lucky to break $75M.
mightynine
Well-Known Member
Finally got a chance to see this one today and man, did trailers/marketing not help. A really good film, not Pixar’s best but certainly not it’s worst.
BrianLo
Well-Known Member
You know, this may be one of those weird movies that finds its semblance of success post theatrically. I have no allusions that it started out way too low, but the holds indicate it might find actually find an audience eventually.
That doesn't help its financial performance, but people may actually watch it on D+ since clearly there is some nice word of mouth that the marketing never managed to get across.
All of which is to say this movie deserved to do better.
That doesn't help its financial performance, but people may actually watch it on D+ since clearly there is some nice word of mouth that the marketing never managed to get across.
All of which is to say this movie deserved to do better.