In a previous career I was involved with the Board of Regents of a giant West Coast Pac 10 (before the Pac 12) state university. The President of this particular university, with 35,000+ undergrads on the sprawling city of a campus, told me once over lunch that there were only three things he had to make sure he got right or else he was toast;
1. Parking!
2. Football!
3. Alumni schmoozing!
Everything else involved in keeping this giant campus rolling would take care of itself. Academics was down on the list, far below the top rated issue of PARKING.
It would seem that Downtown Disney would fall under the same general rules as running a huge state university. So shame on TDO for letting their clients, the businesses renting out space at high prices in the Downtown Disney mall, bear the brunt of financial problems resulting from a bad parking strategy. Get 'em in, and get 'em out. That's all there is to it. And do whatever you have to do to make parking as easy as possible.
ATTENTION MEG CROFTON & GEORGE KALOGRIDIS: This isn't rocket science! Park 'em on the grass if you have to. The grass will grow back, but the customers might not.