Map7711
Member
Isn't that kind of an apples & oranges comparison? By that I mean: The Walt Disney Company HAD TO aggressively reinvest in Disney California Adventure. The Southern California locals had sampled Disneyland's second gate over the first six years that DCA was open and found the place wanting. In order to turn that theme park around, turn it into a place that people who live within 100 miles of Anaheim (And let's remember that that's the population base which the Disneyland Resort draws 65% of its daily visitors from), Bob Iger & Co. really had no choice but to spend that money. Throw $1.1 billion at Disney California Adventure, folding in an assortment of top shelf rides, shows and attractions in there. With the hope that would then be enough to make a significant portion of the Southern Californian population give DCA another try. And in this specific case, that strategy worked.
Now counter that with Walt Disney World. Which operates off of a very different business plan. They're not trying to find ways to lure Southern Californians back to Disneyland Park or DCA every six months for a single day visit. WDW's goal is to get people every 3 3/4 years to set aside the money for plane tickets & hotel rooms & theme park admission tickets for their entire family for a 5 day stay on property / near property.
----Jim Hill actually confirms the point. Disney Management-"No need to do anything at WDW. Those people will keep on coming back no matter what". Which is true-it's just a MUCH better park than DL. Period. DL is a nice two or three day park-WDW is a vacation! Thats why we all keep coming back. But its also OK for us to want more invested in WDW than DL because that is where our money is going!
Now counter that with Walt Disney World. Which operates off of a very different business plan. They're not trying to find ways to lure Southern Californians back to Disneyland Park or DCA every six months for a single day visit. WDW's goal is to get people every 3 3/4 years to set aside the money for plane tickets & hotel rooms & theme park admission tickets for their entire family for a 5 day stay on property / near property.
----Jim Hill actually confirms the point. Disney Management-"No need to do anything at WDW. Those people will keep on coming back no matter what". Which is true-it's just a MUCH better park than DL. Period. DL is a nice two or three day park-WDW is a vacation! Thats why we all keep coming back. But its also OK for us to want more invested in WDW than DL because that is where our money is going!