Which shows their entire strategy is false.
The film, based on their targeted demographics, should have flipped to a predominantly female audience and dramatically overperformed in the minority demos.
While they achieved their apparent goal of ensuring males and “fanboys” that drove $1B worldwide grosses had no interest in seeing it, they couldn’t convince their new audience to replace them so the entire ship sank.
It’s the same dynamic we see over and over again. Nobody wants to see these films.
It’s like the Aesop’s fable, but here the dog is dropping a huge bone as he looks to pick up a tiny one in the reflection.
Each of these releases continues to illustrate their entire logic and strategy isn’t working.
Disney actively promoted that they are hiring diverse minority women directors to speak to “new audiences” and the films directed by these indie film directors with no large budget experience have now generated two of the largest losses in the studio’s history.
You can spin it all you want, but the facts are