AnotherDayAnotherDollar
Well-Known Member
Just for Grin's, lets agree that Disney and it's 60% will drive the expansion strategy. Currently Disney = 60%, Comcast = 30% and AT&T = 10%. Using the numbers above, that put's Disney's Equity value at 3 Billion, Comcast at 1.5 Billion, and AT&T at .5 Billion. Again for Grins, lets say Disney wants to spend 3.5 Billion on Expansion. That will increase the yearly loss to $5 billion. My question is would Comcast and AT&T Cover that $5.0 Billion or just stay pat?
Again, for Grins, lets say they don't participate. Using a little math, Disney's equity would rise to 84.6%, Comcast would Fall to 11.5% and AT&T to 3.8%. I know Comcast has said they want to "Play the Long Game" with Hulu, but the cost of playing along makes it harder for Comcast to reduce its Post Sky Acquisition debt level, (Same with AT&T and Time Warner). In game theory there are signal's sent, and the comment above is what I would say too..... Not sure it is what I would do if I were Comcast, as the money I put up for my major competitor to spend, will make that competitor stronger, not weaker.... as for the data on the 25 million subscribers, I would argue Comcast already has access to that data, and the benefit of "Playing the Long Game" is not greater than the cost to stay in the game.....
For me, I am folding and going to a different card table.....
Are you sure that's how Hulu's equity works? That opens the possibility of equity being changed every year. So let's say your scenario plays out. Then the next 2 years the same thing happens and now Disney owns 99% of the entity. And then Hulu is profitable and Comcast and ATT want higher stakes so they each put in 10x as much as Disney, so now Disney ownership goes down to 50%? This is a little confusing to me.