"In terms of park and in terms of the relative profitability, as you know, we have -- there's a lot of negative impacts, of course, with COVID. But one of the things that it gave us a chance to do as we were forced to stop operation was to completely reexamine how we priced and programmed our tickets. And as you all know, we ended our current annual pass program at Disneyland, and that gives us a chance to sort of create a modern version of a park loyalty program, an affinity program that isn't necessarily governed by legacy. And as you know, the net contribution back to the company varies tremendously and was one of the levers that we use to grow yield over the past several years, depending on what type of tickets structure a particular guest came in. With the ability now for us to sort of completely reconsider how we go about our loyalty programs, and our frequent visitor programs, we have the chance to make even more advancements not only in terms of the guest experience and make sure that guests have a tremendous experience no matter what day of the year they come, whether it is a high demand day or a relatively low demand day, but also the ability to increase our per caps and yields, and we've already seen tremendous growth in those, as you're seeing over the last couple quarters. But I don't think we have even scratched the surface in terms of what we can do when we finally restart with some of our programs in terms of making sure, again, that not only do we improve the guest experience, but at the same time get an adequate return to our shareholders for the type of experience that we do give to our guests. So very positive on those factors. "
