aladdin2007
Well-Known Member
There is a division of WDI called Creative Development and that is their function to develop new ideas and new projects. They have their own R&D dept with their own budget, but if it was bigger, they could develop even more ideas.
They developed Lucky the Dinosaur and the Muppet Labs. After they develop them and build a working model, then they are like salesmen, taking their project to the different parks and show them off and then seeing if anyone is interested in funding a new project using that exisiting technology. I know they shopped Lucky quite extensively at Animal Kingdom. They gave AK and WDW management different options like a custom skin character of their choosing like a Carno or Iguanadon or Raptor, etc. They decided they didn't want to develop anything for them, then they tried to shop Lucky at some other parks. Still no go, so he ended back at WDI in Glendale.
That happens with most projects, they have ideas, drawings, concept art, research and blueprints but management doesn't like them so they go back into the idea vault.
Management (TDO for instance) doesnt want to pay for them in most cases.