Sir_Cliff
Well-Known Member
I do understand what you're saying, though I don't find the Shop seems as much of a last minute add-on as you do. That is subjective, though.It was dumb on those signs too, although it fit the old Centorium sign better. It looks especially bad on this sign because, as I said, it looks like a last minute add-on.
You don't need to specifically call something a shop for people to understand you can buy things there. World of Disney doesn't say World of Disney Store on it.
I guess the context also makes a difference here. Disney Springs is a mall, so World of Disney is almost certainly going to be a shop. Epcot is a theme park, so Creations or Centorium could be almost anything. The question may be whether they should give it a name that is more obviously that of a souvenir shop or if it's better to be a little more creative and stick a "shop" or "Gifts..." under the name to signal to guests what it is.