We have some of the world's most effective marketing and entertainment minds available in this country. One only wishes we had leadership that saw the need to mobilize that talent in a similar public health information campaign, rather than just tweeting lies and self-aggrandizing distortions.
It doesn’t help that one of our key ‘leaders’ in entertainment and hospitality has consistently been afraid to show their own characters in masks.
One thing I’ve been struck with is how even Disney’s Covid signage / markings are pretty, well, corporate. For the most part, they could be at the front door of an office building or taped to the floor of a big box store. Missed opportunity, especially to connect with a key demographic in younger kids. As I’m out and about, I consistently see parents wearing masks but allowing their kids to not, for whatever reason. If Disney had attempted to ‘recruit’ kids with a little lighthearted fun from Mickey and the gang, maybe it would have helped the situation?