HM Spectre
Well-Known Member
Why does all entertainment have to be political?Of course, the inclusivity being discussed is not about embracing every political view as equally valid. The current debate is viewed by many as a struggle between those who want to include everybody equally in society and those who want to define certain people as abnormal, beyond the pale. With that understanding of the discussion, a company that claims to support inclusivity can only find itself on one side of the argument.
All entertainment is political, so the idea of one of the world's largest entertainment companies "staying out of politics" is an impossibility. And the folks arguing for supposedly apolitical entertainment are perfectly happy with media that mocks or derides positions they don't hold. Thanos, for instance, was a sort of caricature of Malthusianism, but only a very, very few radical voices objected to his depiction.
Disney's most valuable IP at the moment is Marvel, which makes these demands that Disney produce only apolitical entertainment even more absurd. Marvel has ALWAYS been explicitly, even ham-handedly, political. Disney is getting ready to introduce their version of the X-Men - are they supposed to make sure that those films have nothing to say about contemporary civil rights struggles?
The entertainment industry may currently be operating that way but that doesn’t have to be the case... and quite frankly, people are getting tired of it. There’s a big difference between a film having a light-hearted moral and being overtly political/ramming an agenda into a story. The farther away you get from the former and into the latter, the greater the risk of alienating people.
Politics is absolutely everywhere and inescapable today. There is an IMMENSE value in providing relatively neutral entertainment or at the very least, being so lightly political that it doesn’t drive away half your audience. What’s more, entertainment like that holds tremendous value in times like these as it’s something that people are able to unite around and enjoy together despite everything else that divides us.
While TWDC certainly has the right to produce content with a political slant, it’s most certainly not in its best interest to jam politics into everything it offers. Do it in a subtle way and people are likely not to care. Do it in a film or two and people will just ignore those offerings for your other content.
But put politics and an agenda into everything you’re doing in an overt way and people will take their dollars elsewhere… especially when it involves pushing that message to their children. That’s exactly what will happen here unless TWDC remembers what made the company so successful in the first place.