I feel like at this point, with Iger and now Chapek on board - someone experienced in moving merchandise- the ship has firmly sailed on original content in the parks. If they base their approach on what will generate the most revenue for the board, shareholders and Wall Street in general, what model provides a better chance of success? Original content in a handful of parks around the world that is exposed to what, 170 million people a year? Or, original content via a movie, TV show or streaming over the internet that can be immediately exposed to hundreds of millions of people worldwide? Obviously it is the latter of the two, with the bonus being 'hey, if you pay us a ton of money, you can also see our most popular IP in our parks.'
To me, I see their business approach and why they would choose that path. Unfortunately, for the die-hard theme park fans, this crushes our hopes for original park content. I will be amazed if anything original rears its head in the Epcot redo where Chappie had asked the Imagineers to dream big.
The reason I took to Avatar is that at least it was something different. This is a partnership with Lightstorm and Cameron. I always believed that with Cameron and Rohde on board, that we will end up with an eye popping land with great rides. As of now I believe that is what we are getting. I have no problem with a simulator as the big E ticket (I am fully aware that others do). I also don't mind a 4 minute boat ride as long as it impresses, which I also believe it will do. For DAK, the theme and artistic effort is what I really appreciate in this park, and I think it is absolutely clear that we are getting that in this expansion.