Disney (and others) at the Box Office - Current State of Affairs

[DKampy]

AMC Says New NCM Preshow Ads Don’t “Negatively Influence Moviegoing Habits”

AMC responded to news today that they're running more ads before movies. Essentially, it doesn't impact moviegoing, according to the chain.

deadline.com

I have heard AMC runs over 30 minutes before actual showtime at times…I am appreciative Marcus is my local chain…Start time is always 20 minutes after posted time…you can set your clock to it

 

[DisneyHead123]

AMC Says New NCM Preshow Ads Don’t “Negatively Influence Moviegoing Habits”

AMC responded to news today that they're running more ads before movies. Essentially, it doesn't impact moviegoing, according to the chain.

deadline.com

Showed up 15-20 minutes late to Lilo and Stitch on purpose and still ended up watching 15-20 minutes of previews, it was insane. For kids movies, when commercials run almost 40 minutes and you’ve got previews for scary movies like Sketch, it can be a dealbreaker. They seriously need to get it together with the ad free-for-all.

 

[MisterPenguin]

One lawmaker's war on movie trailers

Movie theaters would have to post the "real" time a movie starts under a state lawmaker's bill. He's tired of sitting through all those trailers.

www.businessinsider.com

 

[Disney Irish]

Showed up 15-20 minutes late to Lilo and Stitch on purpose and still ended up watching 15-20 minutes of previews, it was insane. For kids movies, when commercials run almost 40 minutes and you’ve got previews for scary movies like Sketch, it can be a dealbreaker. They seriously need to get it together with the ad free-for-all.

Problem I see is if you do a no ad situation ticket prices will skyrocket even more. I’d imagine that “real” ticket prices are double or triple what they are without the ads. So imagine an average of $23-$34 base price for movies, even more for premium screens which could reach upwards of $50-$60.

So yeah I’d rather them add more ads rather than to pass more costs onto my wallet.

 

[LSLS]

Nice to see Stich's international box office came in. Selfishly, I kind of wish it wasn't doing as well cause I'm sick of these remakes, but I fully admit I'm in a huge minority on it at this point. Anyone who knows the box office (or has tools I don't) know the chances of it hitting $1 billion? Gotta think that's going to be the big push now.

 

[Nevermore525]

Nice to see Stich's international box office came in. Selfishly, I kind of wish it wasn't doing as well cause I'm sick of these remakes, but I fully admit I'm in a huge minority on it at this point. Anyone who knows the box office (or has tools I don't) know the chances of it hitting $1 billion? Gotta think that's going to be the big push now.

It’s currently ahead of where Moana 2 was at this point and that finished just over $1B. Moana 2 had some holiday boosts while Stitch could get more summer boosts.

It will lose screens this weekend with HTTYD but will still probably have the second most for the weekend.

 

[Prince-1]

I have heard AMC runs over 30 minutes before actual showtime at times…I am appreciative Marcus is my local chain…Start time is always 20 minutes after posted time…you can set your clock to it

I have the AMC VIP pass and you can absolute guarantee that there is going to be a hard 30 minutes of trailers and ads before the movie starts.

 

[DKampy]

I have the AMC VIP pass and you can absolute guarantee that there is going to be a hard 30 minutes of trailers and ads before the movie starts.

Yes… I have heard there are even ads at an AMC… our Marcus theaters are usually mostly trailers with one promotion for something related to whatever the theater chain is promoting( rewards program, film series etc)before the trailers begin..and one message from the CEO thanking the audience for selecting a Marcus theater just before the movie begins… the other Ads run before the listed start time of the movie

 

[DisneyHead123]

Problem I see is if you do a no ad situation ticket prices will skyrocket even more. I’d imagine that “real” ticket prices are double or triple what they are without the ads. So imagine an average of $23-$34 base price for movies, even more for premium screens which could reach upwards of $50-$60.

So yeah I’d rather them add more ads rather than to pass more costs onto my wallet.

I’m not talking about no ads. This was pushing 40 minutes. It was to the point where attendees were looking at each other in disbelief every time yet another ad came on. After paying the exorbitant ticket prices and $50 for nachos, popcorn, a drink and a candy.

 

[Prince-1]

Yes… I have heard there are even ads at an AMC… our Marcus theaters are usually mostly trailers with one promotion for something related to whatever the theater chain is promoting( rewards program, film series etc)before the trailers begin..and one message from the CEO thanking the audience for selecting a Marcus theater just before the movie begins… the other Ads run before the listed start time of the movie

I don't mind the extra 30 minutes because if my wife and I want to get to the theater later we have that ability to do so.

 

[Disney Irish]

I’m not talking about no ads. This was pushing 40 minutes. It was to the point where attendees were looking at each other in disbelief every time yet another ad came on. After paying the exorbitant ticket prices and $50 for nachos, popcorn, a drink and a candy.

My point still remains. They are adding more ads as a way to try to earn more revenue without having to raise ticket prices to a more “real” amount. Theaters are businesses with their own set of goals separate from just showing a movie.

Basically if you don’t want ads stay home or come late.

 

[DisneyHead123]

My point still remains. They are adding more ads as a way to try to earn more revenue without having to raise ticket prices to a more “real” amount. Theaters are businesses with their own set of goals separate from just showing a movie.

Basically if you don’t want ads stay home or come late.

I don’t think we fundamentally disagree on anything here. I’m not writing my vision plan for a radical new society where the government sponsors ad free movies or all movies are crowd sourced for free or something.

Yes, the movie theater can show three hours of ads or show no ads and charge $1,000 per ticket if they want. It’s within their legal and moral right to do so.

Yes, I can say nope, everyone has a cutoff point where they say enough and don’t go.

 

[Sirwalterraleigh]

Nice to see Stich's international box office came in. Selfishly, I kind of wish it wasn't doing as well cause I'm sick of these remakes, but I fully admit I'm in a huge minority on it at this point. Anyone who knows the box office (or has tools I don't) know the chances of it hitting $1 billion? Gotta think that's going to be the big push now.

Didn’t think it would get this much worldwide over the weekend

So just shy of $800 total…should pass that by Friday when dragon comes out

Billion is looking more likely…probably replace Minecraft as largest (non-Chinese) release of the year

Not bad for the little furball

 

[TP2000]

Regarding Lilo & Stitch hitting a Billion or not, here's the update so far as it sits at $773 Million after its third weekend.

Thanks to the ridiculously low (for Disney) production budget of only $100 Million, all because it was farmed out from the Burbank campus to a small production company over the hill called Rideback Ranch, it is already very profitable.

There's a VP in Burbank somewhere who needs to send a muffin n' granola basket over to Rideback Ranch immediately!

Lilo & Stitch: Production $100, Marketing $100, Domestic $202, Foreign $175 = $177 Million Profit and Climbing!

Lilo & Stitch (2025) - Financial Information

Financial analysis of Lilo & Stitch (2025) including budget, domestic and international box office gross, DVD and Blu-ray sales reports, total earnings and profitability.

www.the-numbers.com

 

[Sirwalterraleigh]

Thunderbolts wrapped at $374

Legs don’t grow as much as we think

Where is that as far as marvel flops?

Top 3?

 

[Disney Irish]

Thunderbolts wrapped at $374

Legs don’t grow as much as we think

Where is that as far as marvel flops?

Top 3?

When you say wrapped, you mean it has at least 2-3 more weeks in both domestic and overseas theaters? Correct it does, because its not leaving theaters yet, so $374 $377M is not the final.

As far as where it currently is on the list of MCU movies, it is 4th from the bottom, just below Black Widow and Eternals. It should surpass Black Widow here in the next week or two.

Again not mincing words here, its still a disappointment overall. Just want to make sure we're being accurate.

Edit - To update that Thunderbolts now sits at $377M.

 

[Tony the Tigger]

3 weeks to 3/4 of a billion dollars. How many more weeks to $1b? Three?

Considering that audience is pulled in other directions in coming weeks, I’m going with three.

Will “Dragon” do the same?

The $2 billion live action remake summer?

 

[Nevermore525]

3 weeks to 3/4 of a billion dollars. How many more weeks to $1b? Three?

Considering that audience is pulled in other directions in coming weeks, I’m going with three.

Will “Dragon” do the same?

The $2 billion live action remake summer?

Dragon could depend on how long it holds premium screens. It will probably lose most once Rebirth hits on July 2

I don’t think it hits $1B but probably gets within $200M of that mark

 

[DisneyWarrior27]

3 weeks to 3/4 of a billion dollars. How many more weeks to $1b? Three?

Considering that audience is pulled in other directions in coming weeks, I’m going with three.

Will “Dragon” do the same?

The $2 billion live action remake summer?

I expect live-action Lilo & Stitch to hit $1B on 6/26.

 

[Disney Irish]

3 weeks to 3/4 of a billion dollars. How many more weeks to $1b? Three?

Considering that audience is pulled in other directions in coming weeks, I’m going with three.

Will “Dragon” do the same?

The $2 billion live action remake summer?

I still question if there is an audience for Dragon, as its too new of a movie to have a live action remake. The franchise itself has never had a $1B movie, topping out at $614M. Each movie has done worse domestically, relying on international to pick up the slack. So I have doubts it'll get to $1B, if we go just based on the previous movies I'd say no more than $750M. But I guess we'll see.

Disney will be testing this theory as well with Moana next year, but I think there more of an audience for that franchise than Dragon.

As for Stitch I see it hitting $1B before the end of the month, maybe just as Elio hits theaters. Heck if I was Disney I'd do a double feature of Stitch and Elio, might help Elio out.