And yet, it remains popular only within a small subset of Disney movie fans, like the 4 hard-core Zootopia people who constantly bring it up on this site. It's not memorable. It has no catchy tunes. The movie itself was a 30 minute formulaic police story stretched out to a feature-length film. It doesn't generate any buzz. Merchandise sales were... was there merchandise? I again need to reiterate that box office take does not equal popularity. If Disney thought there was money to be made with Zootopia, you can bet they'd have been all over it by now. Instead, there's this: