News Star Wars Galactic Starcruiser coming to Walt Disney World 2021

ChrisFL

Premium Member
It could be that the marketing is like a "Universal Escape" situation for those who remember that in the late '90's.

In other words, the experience could be better, but the marketing team is completely torpedoing any enthusiasm....though I fear it's a bit of that and just not a great experience.

The other thing I've been thinking about....is the idea of a luxury cruiser the antithesis of a "war" theme?
 

THE 1HAPPY HAUNT

Well-Known Member
One of these things is not like the other...
20211213_003134.jpg
.
 

Cesar R M

Well-Known Member
True. In that regard, it's more like one of the river cruisers. But, since there's no photo of the Halcyon in the photos, we can't have a real comparison, can we?
I think you nailed it. Because the layout does indeed look like one of these river cruises.
For example, in larger cruise ships you have cabins above many of the amenities. Here its ordered in an straight line.. just like a river cruise long boat.
 

GimpYancIent

Well-Known Member
An interesting thing about marketing mindset that the focus is to sell. Regardless of the quality of the product to raise interest in it, to make it appealing and create a demand for it. If questions about reliability, quality and value arise to question the voracity of the doubts and appeal to the curiosity of the potential consumers. Then there is the hard sell off don't make an opinion until you have seen / experienced it then you can talk. A load of crap because the bottom line is to sell the product. Regardless of why a person goes and see's / experiences a product the guests / persons/ visitors / travelers (whatever term) will be paying the price of admission. So how the guests / persons / visitors / travelers feel afterwards, whether or not they can present an opinion, whether or not they experience buyer's remorse, whether or not they would want to do it again or not does not matter to Disney management. Disney has their money and after seeing / experiencing the product are not going to get it back, plus, the campaign to get folks to come and see / experience things for themselves before making an opinion will continue as long as people pay. It's about how much can be charged from how many for how long before the scam becomes obvious. In the case of the Galactic Star cruise marketing insulted the intelligence of the audience on many levels, definitely did not know their audience and displayed greed with an obvious cost vs value vs quality calculation that is plain to see, definitely not done in the interest of the patrons.
 

mergatroid

Well-Known Member
An interesting thing about marketing mindset that the focus is to sell. Regardless of the quality of the product to raise interest in it, to make it appealing and create a demand for it. If questions about reliability, quality and value arise to question the voracity of the doubts and appeal to the curiosity of the potential consumers. Then there is the hard sell off don't make an opinion until you have seen / experienced it then you can talk. A load of crap because the bottom line is to sell the product. Regardless of why a person goes and see's / experiences a product the guests / persons/ visitors / travelers (whatever term) will be paying the price of admission. So how the guests / persons / visitors / travelers feel afterwards, whether or not they can present an opinion, whether or not they experience buyer's remorse, whether or not they would want to do it again or not does not matter to Disney management. Disney has their money and after seeing / experiencing the product are not going to get it back, plus, the campaign to get folks to come and see / experience things for themselves before making an opinion will continue as long as people pay. It's about how much can be charged from how many for how long before the scam becomes obvious. In the case of the Galactic Star cruise marketing insulted the intelligence of the audience on many levels, definitely did not know their audience and displayed greed with an obvious cost vs value vs quality calculation that is plain to see, definitely not done in the interest of the patrons.
When did you experience this new offering?
 

corran horn

Well-Known Member
In the case of the Galactic Star cruise marketing insulted the intelligence of the audience on many levels, definitely did not know their audience and displayed greed with an obvious cost vs value vs quality calculation that is plain to see, definitely not done in the interest of the patrons.
Your overall point is valid in my opinion but this is skidding into hyperbole. Who do you think they think their audience is?

I think they think, and probably accurately so, the value-add to this is the interaction aspect which, but for the singing/club sequence somewhat, they've kept under wraps. These are aspects they want you to experience for the first time when you do it and not on some youtube video.

That puts a risk on the person buying of course and that's fine. You don't *have* to purchase a ticket.
 
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cindy_k

Well-Known Member
One of these things is not like the other...View attachment 607705.
There is an even a Red Sign above that door in the New Hope screenshot. That could easily be a large red exit sign and very few would complain. It wouldn't stand out as out of place.
Add a white crash bar to that styled 'reinforced' door and viola, Earthlings know what it is and it doesn't standout weirdly.
And the door thresholds could be made floor flush without really changing the aesthetic.
 

kingdead

Well-Known Member
It could be that the marketing is like a "Universal Escape" situation for those who remember that in the late '90's.

In other words, the experience could be better, but the marketing team is completely torpedoing any enthusiasm....though I fear it's a bit of that and just not a great experience.

The other thing I've been thinking about....is the idea of a luxury cruiser the antithesis of a "war" theme?
It's fascinating as a case of poor marketing, isn't it? Had they never shown the commercials more people would have gone, and probably at least half of them would have said it was great, too (out of natural positivity and the desire not to look foolish after spending all that money).
 

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