I actually agree with this. The edutainment approach had limits that weren't necessary. My point is rather that the attractions should focus on the country and its real world culture - with characters (if used or needed) being ambassadors/hosts/participants for that. Instead, the characters are the focus - which is why these rides are being cloned or have been cloned from fantasy-related areas in other parks across the world.
Maybe Guardians can help paint a clearer picture. The edutainment rumor we hear about Guardians where it is maybe tied to an outer space World Showcase pavilion would be a huge problem, because it's fantasy - even then being used to try and do some tiny bit of edutainment. On the other hand, if the first pre-show was effectively Stan Lee telling you about how he uses real world settings and science as inspiration create Marvel Characters and their stories ("Take for example, World Showcase here in Epcot - I could take the idea of an alien race wanting to showcase their culture and take us on an adventure to the beginning of the planet" - and you then enter that comic.) It's small - but it ties the pavilion to the real world, real world creativity and real things.
In short, Epcot should remain focused on the real world. It doesn't have to be educational - but at least inspiring (which I think is true for many Disney attractions, Epcot or otherwise). And, the characters should be inserted into the real world (even into a romanticized version of it). What we're seeing instead is Epcot turning into some weird blend of fantasy and reality so we can add attractions that exist solely as vehicles for characters, sacrificing a cohesive overall theme for each land/Neighborhood - let along the park itself. That's the issue IMHO.