New Studios Chief Named

colliera

colliera

Member
Original Poster
BURBANK, CA – Bob Iger, Chairman and CEO of The Walt Disney Company, announced today that Alan Horn has been named Chairman of The Walt Disney Studios effective June 11. Horn will oversee worldwide operations for The Walt Disney Studios including production, distribution and marketing for live-action and animated films from Disney, Pixar and Marvel, as well as marketing and distribution for DreamWorks Studios films released under the Touchstone Pictures banner. Disney’s music and theatrical divisions will also report to Horn.
 
DocMcHulk

DocMcHulk

Well-Known Member
What Hollywood Thinks of Alan Horn as Disney Chairman
Executives on and off the Disney lot are welcoming the news that Alan Horn has been named chairman of the company's film studio.

What Rich Ross' Exit Means for Disney and CEO Bob Iger (Analysis)
Reaction to Horn's appointment Thursday by Disney CEO Bob Iger to succeed ousted executive Rich Ross has been overwhelmingly positive, according to scores of insiders polled by The Hollywood Reporter. The most frequent sentiment coming from inside the studio is that with Horn at the helm, movie production -- which had been significantly curtailed under Ross -- will almost certainly go up. The former Warner Bros. president is considered a steady, if safe, film executive with excellent talent relationships who, in contrast to Ross, will have no trouble pulling the trigger on new projects.
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RSoxNo1

RSoxNo1

Well-Known Member
bubbles1812 said:
Yup...you can't exactly have a 200 million dollar write off without someone being fired.
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Who's responsible for the poor marketing of Princess and the Frog or Mars Needs Moms?

What about Star Tours 2.0 in Florida? The entire marketing department at Disney has been atrocious lately.
 
jme

jme

Well-Known Member
John Carter was not a flop. Everyone seems to remember only the opening numbers when all the analysts were claiming Disney would lose 200 million - but the final box office numbers were $32.2 million dollars over the budget/cost of the film.
Mars Needs Moms, however, remains the 5th largest box office bomb of all time with losses of $136 million

Could/should Carter have done better? Absolutely. But it's not the failure everyone remembers it to be.

At any rate - I hope Horn can turn things around and ramp up production levels.
 
Disneyfanman

Disneyfanman

Well-Known Member
jme said:
John Carter was not a flop. Everyone seems to remember only the opening numbers when all the analysts were claiming Disney would lose 200 million - but the final box office numbers were $32.2 million dollars over the budget/cost of the film.
Mars Needs Moms, however, remains the 5th largest box office bomb of all time with losses of $136 million

Could/should Carter have done better? Absolutely. But it's not the failure everyone remembers it to be.

At any rate - I hope Horn can turn things around and ramp up production levels.
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Disney collects roughly 1/2 of the reported box office. Including Marketing, JC created a 200 million dollar red ink blood bath, which is the number that Disney reported to Wall Street. That's not a flop, it's a disaster. Will DVD revenue help? Not much. Was it a terrible movie? Nope. Did early tracking indicate an enormous problem with marketing? Yup. Did Disney (With Ross as the person ultimately responsible) react in any way? No. These are the facts and they are undisputed.

Mars needs Moms may have had a worst Box Office % to Budget, but in sheer dollars lost JC takes the prize.
 
Cosmic Commando

Cosmic Commando

Well-Known Member
Well, they announced a $200M write-off for the movie very, very soon after it came out. I think they took the worst-case scenario there, and lumped in in with all the bad press for the opening. Nobody really batted an eye at the news because they had been hearing horrible press about the movie for months. Maybe with DVD sales and PPV and selling it for streaming they can maybe come close to breaking even. Maybe. Eventually.

Was it a bad movie, though? Gosh darn I hated it, and I loved the books.
 
stewdog1

stewdog1

Active Member
Disneyfanman said:
Disney collects roughly 1/2 of the reported box office. Including Marketing, JC created a 200 million dollar red ink blood bath, which is the number that Disney reported to Wall Street. That's not a flop, it's a disaster. Will DVD revenue help? Not much. Was it a terrible movie? Nope. Did early tracking indicate an enormous problem with marketing? Yup. Did Disney (With Ross as the person ultimately responsible) react in any way? No. These are the facts and they are undisputed.

Mars needs Moms may have had a worst Box Office % to Budget, but in sheer dollars lost JC takes the prize.
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Disney became scared of their own success. They thought the Princess and the Frog didn't do well because "Princess" was in the title. So we get Tangled.

JC of Mars lopped off the Mars so that people wouldn't think it was some geeky nerd movie. Plus people complained it being a rehash of other movies. Those people don't realize that those books were the basis and inspiration for many of those sci-fi action movies of the past.

Mars Needs Moms was just a joke of marketing. The movie was really good and really captured the excellent Berkely Breathed book very well. But they shied away from it due to "Mars" being in the title. They should have just renamed the movie instead.

Hopefully this new guy will embrace the history of Disney and its products instead of run away from it.
 
Lee

Lee

Adventurer
Something else to ponder....
When is the last time Disney brought in an outsider to fill a role like Chairman of the Studios?

Changes are afoot....
 
GLaDOS

GLaDOS

Well-Known Member
Lee said:
Something else to ponder....
When is the last time Disney brought in an outsider to fill a role like Chairman of the Studios?

Changes are afoot....
Click to expand...

Last time they went outside the company was when they brought in Katzenberg, correct? If we're looking at that kind of change...wow.:dazzle:
 
GLaDOS

GLaDOS

Well-Known Member
GrumpyFan said:
Actually I think it was when they brought in Eisner, who then brought in Katzenberg.
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Well, yes. But Eisner wasn't ever chairman of the studios, was he? And I was under the impression Katzenberg came over at the same time as Eisner to run the studio.
 
M

MICKEYEARSFL

Member
Horn has an impressive resume he oversaw the Potter movies aswell as the Dark Knight... thats not too shabby! I respect the job Ross did with the Disney channel but someone has to take the hit for John Carterandfor that matter Mars needs Moms! Im expecting big things from this guy hopefully he lives up to expectations!
 
jakeman

jakeman

Well-Known Member
I am by no means trolling or playing forum police as this is a genuine question.

Does this have any implications for WDW?
 

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