Yeah, they like cute mascots, obviously. But do they really care about backstories?
I'm all for mocking people for being selectively critical about things. Lord knows there are enough people on this board of all places who deserve it. I just think "Oh, you like Figment, the lovable purple dragon from the greatest dark ride of all time (calm down, Horizons gang)? Then why don't you absolutely love Willie Anderson, this normal human from Tulsa who works at his parents' bookstore, has lots of hobbies, and makes great pound cake? Hypocrite much?" is missing the target.