Sports is bigger than ever. Not just in America but in the world. And ESPN is bigger than ever. ESPN has grown so much, that it is now probably the most important part of the entire Walt Disney company (from a financial standpoint). Former CEO Michael Eisner even said "Disney would not exist without ESPN".
Disney has always been a big believer in synergy, and what better way to showcase this product (and its partners) than with a sports-themed park? It's almost a no brainer. And it would practically build itself. Each "land" would be a different sport- baseball land, football land, etc, maybe a soccer land to please the international community. (ESPN has stakes in all theses sports). And I'm not talking about a "Disney-fied" version where it's just Mickey wearing a generic baseball uniform and Goofy swinging a golf club. I mean a real legit sports mecca where all the REAL teams and logos and history come together. Almost like a museum/hall of fame/theme park.
Another thing this does is caters to the teenage and college age boy which some feel Disney has lost to Universal. What say you?
Disney has always been a big believer in synergy, and what better way to showcase this product (and its partners) than with a sports-themed park? It's almost a no brainer. And it would practically build itself. Each "land" would be a different sport- baseball land, football land, etc, maybe a soccer land to please the international community. (ESPN has stakes in all theses sports). And I'm not talking about a "Disney-fied" version where it's just Mickey wearing a generic baseball uniform and Goofy swinging a golf club. I mean a real legit sports mecca where all the REAL teams and logos and history come together. Almost like a museum/hall of fame/theme park.
Another thing this does is caters to the teenage and college age boy which some feel Disney has lost to Universal. What say you?