Hi Folks,
I realize that this forum has not had any new comments in a while, so I am hoping someone with expertise is still monitoring it as I would like to pick your brilliant brains.
We (me, my wife, and daughter) are annual pass-holders for WDW. We go see the Mouse at least 3 times per year...if not more. We could learn a lot more, but we have a deeper knowledge than most about the parks. We love all things Disney, Star Wars, and Marvel. With all of the park experience we've accumulated, we have yet to jump on a Disney Cruise...but we are in the process of scheduling our very first one as I speak.
Being entrepreneurial minded, I have begun to ask myself if it would be feasible to add TA/Disney Travel planner to my company's offerings. I am, quite frankly, a little board and looking for a new challenge...plus, it could be a way of expanding my company's offerings to business clients and their families.
I am CEO/Owner of a successful web marketing agency in the Florida Panhandle, so the marketing side of things would be...well, covered. I am confident that I could pick up clients via the various online methods that my company uses for our marketing clients. AND, obviously, I would create a DBA to operate under the parent business...so branding would be exclusive to the various products.
Finally, the questions:
1) Should I look to possibly find a host agency to represent, or would starting out on my own be the best way to go. Keep in mind that I would want to eventually break away on my own anyway, so ethically, I want to do the right thing there. Maybe you agency owners could chime in on this...
2) I would prefer to represent Disney destinations and offerings only. Would it be smarter to offer other options, or is specialization the way to go.
Any help you could lend would be greatly appreciated.
Thanks,
Wes