I have obtained the Boxscore figures for 25 dates of Britney’s second leg of the Dream Within a Dream Tour. The figures show that Britney’s Tour has been one of the best performing tours of Summer 2002. Her tour in terms of revenue (in particular), attendance and capacity has significantly outperformed other youth oriented acts this summer. The only tours having the same level of success in terms of revenue and large venue capacity are the Baby-Boomer such as The Eagles and Cher which have the built in advantage of attarcting people with lots of money.
For the 25 dates (with BoxScore data) of the DWaD Tour we have seen 13 sellouts (first LA show, Sacremento, Phoenix, Lubbock, Houston, St. Louis, Detroit, Hamilton, Buffalo, Philadelphia, Boston, Atlantic City and East Rutherford) and 95% capacity of the venues played. The weakest attendance has been for the Vancouver show, the Portland show and the San Diego show. By comparison NSYNC’s Celebrity Tour (which outperformed last year’s BSB arena tour) saw no sellouts and 86% capacity for its first 21 dates.
In most cases the only seats not sold were either singles or limited view rear stage seats.
Here are the Boxscore reports for the first 25 shows:
Show Revenue Attendance Capacity % of Capacity
First Las Vegas* $713,848.50 9,325 9,862 95%
Second Las Vegas* $713,848.50 9,325 9,862 95%
Vancouver $727,371 12,764 16,133 79%
Tacoma $1,127,266 21,404 21,612 99%
Portland $806,876 14,548 17,079 85%
Oakland $832,852 14,221 14,634 97%
San Jose $843,912 14,889 16,492 90%
First LA $971,415 16,196 16,196 SELLOUT
San Diego $655,400 9,889 12,360 80%
Second LA $887,752 14,696 16,196 91%
Sacremento $847,174 15,350 15,350 SELLOUT
Phoenix $803,930 13,799 13,799 SELLOUT
Lubbock $741,972** 14,256 14,256 SELLOUT
San Antonio $806,616 15,769 17,111 92%
Houston $775,828 14,160 14,160 SELLOUT
Indianapolis $764,094 12,834 15,444 83%
St. Louis $822,184 13,111 13,111 SELLOUT
Detroit $858,249 14,644 14,644 SELLOUT
Hamilton $817,800 16,241 16,241 SELLOUT
Buffalo $752,756 13,862 13,862 SELLOUT
Philiadelphia $911,934 14,692 14,692 SELLOUT
Boston $907,274 15,396 15,396 SELLOUT
Worcester $571,639 9,458 10,492 90%
Atlantic City $588,492 11,382 11,382 SELLOUT
East Rutherford $870,288 16,470 16,470 SELLOUT
* The Las Vegas figures were just split in two as they did not give the exact figures for each show.
** The gate for the Lubbock show will be refunded since the show was not completed.
After 25 dates (for which we have Boxscore data) of the second leg of The Dream Within a Dream Tour have played to 95% capacity. How does this compare to other tours and is 95% a sign of the imminent disappearance from the cultural landscape?
I always like to look at the facts so I am relying on the information provided by Billboard and compiled by AB Boxscore. I looked in my yearend 2001 Billboard in the Touring section. They list the top 25 tours of 2001 based on a December to December calendar. The first leg of The Dream Within a Dream Tour was not in the Top 25 (based on total grosses) since it was barely half over by the end of the measurement period (it was in the top 20 when looking at the calendar year.
Here is the capacity utilization of the Top 25 tours of 2001:
1. U2 – 100%
2. NSYNC – 81% (a stadium tour)
3. BSB – 85%
4. Madonna – 100%
5. Dave Matthews Band – 92% (a stadium tour)
6. Billy Joel & Elton John – 99%
7. Eric Clapton – 95%
8. Aerosmith – 89%
9. Janet Jackson – 85%
10. AC/DC – 97%
11. matchbox twenty – 84%
12. Neil Diamond – 99%
13. Sade – 77%
14. Jimmy Buffet – 97%
15. Rod Stewart – 60%
16. Ozzfest 2001 – 88% (festival format)
17. Tim McGraw – 94%
18. James Taylor – 72%
19. Barenaked Ladies – 68%
20. Tool – 83%
21. Brooks & Dunn – 73%
22. Bon Jovi – 94%
23. Destiny’s Child – 70%
24. Depeche Mode – 70%
25. Godsmack – 64%
Notes:
Britney’s ticket prices, while not nearly in the Madonna stratosphere and lower than NSYNC/BSB, are in the upper end of the range. In 2001 she sold more albums worldwide than any of the other Top 25 touring acts. Britney’s current tour is playing to fuller houses than 76% of the Top 25 touring acts. Most of these successful touring acts receive very little radio airplay.
(Courtesy of WorldofBritney.com)
For the 25 dates (with BoxScore data) of the DWaD Tour we have seen 13 sellouts (first LA show, Sacremento, Phoenix, Lubbock, Houston, St. Louis, Detroit, Hamilton, Buffalo, Philadelphia, Boston, Atlantic City and East Rutherford) and 95% capacity of the venues played. The weakest attendance has been for the Vancouver show, the Portland show and the San Diego show. By comparison NSYNC’s Celebrity Tour (which outperformed last year’s BSB arena tour) saw no sellouts and 86% capacity for its first 21 dates.
In most cases the only seats not sold were either singles or limited view rear stage seats.
Here are the Boxscore reports for the first 25 shows:
Show Revenue Attendance Capacity % of Capacity
First Las Vegas* $713,848.50 9,325 9,862 95%
Second Las Vegas* $713,848.50 9,325 9,862 95%
Vancouver $727,371 12,764 16,133 79%
Tacoma $1,127,266 21,404 21,612 99%
Portland $806,876 14,548 17,079 85%
Oakland $832,852 14,221 14,634 97%
San Jose $843,912 14,889 16,492 90%
First LA $971,415 16,196 16,196 SELLOUT
San Diego $655,400 9,889 12,360 80%
Second LA $887,752 14,696 16,196 91%
Sacremento $847,174 15,350 15,350 SELLOUT
Phoenix $803,930 13,799 13,799 SELLOUT
Lubbock $741,972** 14,256 14,256 SELLOUT
San Antonio $806,616 15,769 17,111 92%
Houston $775,828 14,160 14,160 SELLOUT
Indianapolis $764,094 12,834 15,444 83%
St. Louis $822,184 13,111 13,111 SELLOUT
Detroit $858,249 14,644 14,644 SELLOUT
Hamilton $817,800 16,241 16,241 SELLOUT
Buffalo $752,756 13,862 13,862 SELLOUT
Philiadelphia $911,934 14,692 14,692 SELLOUT
Boston $907,274 15,396 15,396 SELLOUT
Worcester $571,639 9,458 10,492 90%
Atlantic City $588,492 11,382 11,382 SELLOUT
East Rutherford $870,288 16,470 16,470 SELLOUT
* The Las Vegas figures were just split in two as they did not give the exact figures for each show.
** The gate for the Lubbock show will be refunded since the show was not completed.
After 25 dates (for which we have Boxscore data) of the second leg of The Dream Within a Dream Tour have played to 95% capacity. How does this compare to other tours and is 95% a sign of the imminent disappearance from the cultural landscape?
I always like to look at the facts so I am relying on the information provided by Billboard and compiled by AB Boxscore. I looked in my yearend 2001 Billboard in the Touring section. They list the top 25 tours of 2001 based on a December to December calendar. The first leg of The Dream Within a Dream Tour was not in the Top 25 (based on total grosses) since it was barely half over by the end of the measurement period (it was in the top 20 when looking at the calendar year.
Here is the capacity utilization of the Top 25 tours of 2001:
1. U2 – 100%
2. NSYNC – 81% (a stadium tour)
3. BSB – 85%
4. Madonna – 100%
5. Dave Matthews Band – 92% (a stadium tour)
6. Billy Joel & Elton John – 99%
7. Eric Clapton – 95%
8. Aerosmith – 89%
9. Janet Jackson – 85%
10. AC/DC – 97%
11. matchbox twenty – 84%
12. Neil Diamond – 99%
13. Sade – 77%
14. Jimmy Buffet – 97%
15. Rod Stewart – 60%
16. Ozzfest 2001 – 88% (festival format)
17. Tim McGraw – 94%
18. James Taylor – 72%
19. Barenaked Ladies – 68%
20. Tool – 83%
21. Brooks & Dunn – 73%
22. Bon Jovi – 94%
23. Destiny’s Child – 70%
24. Depeche Mode – 70%
25. Godsmack – 64%
Notes:
Britney’s ticket prices, while not nearly in the Madonna stratosphere and lower than NSYNC/BSB, are in the upper end of the range. In 2001 she sold more albums worldwide than any of the other Top 25 touring acts. Britney’s current tour is playing to fuller houses than 76% of the Top 25 touring acts. Most of these successful touring acts receive very little radio airplay.
(Courtesy of WorldofBritney.com)
Remember that many people feel that popularity and artistic merit do not necessarily go hand in hand. 
