I'm still surprised by how low the pre-order number are. I would have expected it to be much higher.
I think it's an issue that most people don't consider stuff like this until it's time to renew.
In our case, we got a brand new plate last year so we want to get some use out of it before replacing it. We don't want to contribute more to waste just because it's a fun design, if that makes sense. When it's time, if they have something like this, we definitely would do it.