https://www.ocregister.com/2018/09/03/is-disney-making-a-mistake-by-selling-alcohol-at-disneyland/
>>Walt Disney nixed the sale of alcohol at Disneyland for marketing purposes. It’s not like he held some personal objection to alcohol, being a drinker himself and approving the sale of alcohol inside the private Club 33 within Disneyland. But not selling beer and mixed drinks to the public allowed Disneyland to promote itself as a more family-friendly destination than the seedy carnivals that the people first saw as Disneyland’s competition.
Now, six decades later, Disney defines family entertainment in this country. It sells alcohol at every other theme park it runs in the United States, and attendance continues to grow. So long as Disney continues to develop and offer world-class themed attractions, its parks will keep charming parents and thrilling children – no matter what it offers on a drink menu.
And I think that is the most important “Walt’s rule” of all.<<
>>Walt Disney nixed the sale of alcohol at Disneyland for marketing purposes. It’s not like he held some personal objection to alcohol, being a drinker himself and approving the sale of alcohol inside the private Club 33 within Disneyland. But not selling beer and mixed drinks to the public allowed Disneyland to promote itself as a more family-friendly destination than the seedy carnivals that the people first saw as Disneyland’s competition.
Now, six decades later, Disney defines family entertainment in this country. It sells alcohol at every other theme park it runs in the United States, and attendance continues to grow. So long as Disney continues to develop and offer world-class themed attractions, its parks will keep charming parents and thrilling children – no matter what it offers on a drink menu.
And I think that is the most important “Walt’s rule” of all.<<