For instance if I were going to NY and the hotel I was staying at would be a choice between contemporary (in NY) or 20-40 bucks cheaper at a Hilton I would chose Hilton, because it's 20-40 bucks cheaper and the contemporary style dosen't offer as much to me (* edit there is not going to be a full disney park experince attached to this including a downtown diseny). Now with and if they had a "themed" resturant at the NY contemp we would be able to make reservations for anyways and just go in and see the hotel that eveneing and dine with characters and head back to the Hilton. That is what I am saying that I might not spend 195 a night and it most likely will be some where within the 200-295 range if they are to have all those amenities. I live in Miami and a nice hotel in Miami The Lowes would run like 300 a night. So a Disney Hotel on S. Beach if they could find space would be a bit more (close to 400) because of the extra amenities. and for what 1 e-ticket ride. A water park maybe, but just one ride and themeing. I don't know? I have nothing to compare it too. What I don't want happening is a chain of hotels across the US and cheaping of the Disney brand kinda what started to happen with the disney store until they consolidated locations. I can see it being profitable in the short run, but maybe not in the long run. If the theme parks are an example of anything is of how disney needs to stay at the forfront of enginering and maintence to maintain attendence levels and we do know that from time to time either the budget falls short or maybe management for that matter. Then imagine a hotel with an e-ticket ride, lets pretend it's Soarin' the e-ticket found at a disney destination NY hotel. How long will the life span (synergy wise) of that ride and it's ability to draw audeinces be? They can't just do a SSE and neglect it for a while till they find a budget/sponsor because there is so much more to do at the park. That is what as a shareholder I am afraid of. I know that it will be short term success, but I am tring to see how that effects stocks as a long term investor. I don't know if you get what I am tring to say, but I am worried of those outcomes now if and when they decide to persue this buisness then maybe when they present to us custoemrs/sharholders maybe there ideas would be more appealing because we will know more of there buisness plan.
*edit agian: sorry: but maybe I am not the target cosumer for this we are a middle class family with an average income of about 100,000 maybe this is luxary resort idea in which case money would not be the major issue
I tried to trudge through that wall of text, but I think I got the jist of it.
First, you can't say it will be themed like the Contemporary. Contemp is an OLD hotel. If you want to think top of the line Disney hotel theming, think Animal Kingdom Lodge. It would be equivalent theming of that level, not theming that is 35+ years old. Thats without the changes being done to Contemp, which are making it much more up to date and impressive.
If you don't stay onsite at WDW or DLR, the planned hotels won't be targeted to you. But if you DO stay onsite, you are already paying the premium for the Disney experience, and they ARE targeted to you. Disney knows that demographic already exists, so they are going to take advantage of it.
As far as numbers go, you won't see Disney overshooting the competition by $100 a night. Thats just not the plan.
Umm...what will separate this from most of the hotels on the Vegas Strip?
New York New York: Hotel, Casino, Restaurants, Shopping, E-ticket
Stratosphere: Hotel, Casino, Restaurant, Shopping, E-ticket
Caesar's Palace: Hotel, Casino, Restaurants, Shopping, E-ticket
Not really "breaking the idea mold" with this one.
Maybe the fact that it won't be anywhere near Las Vegas? There aren't any 'resort' hotels in cities like NYC, LA, Boston, Chicago.
No, it isn't breaking the mold. But it is taking that idea and expanding it nation (possibly world) wide and bringing it to families.