Disney CMs calling guests " Friends"?

GimpYancIent

Well-Known Member
Thanks, that is what I've been trying to say for several pages now. Or at least I think we are saying the same thing. I am sure CM's are allowed to use the word friend, I'm just not sure they are using it all that frequently.

The MK fireworks show opens with, "Good Evening. Tonight we gather....and later uses "dreamers of all ages." That is hardly noticeable (as a replacement for ladies and gentlemen), because WDW uses such phrases all over the parks.

I suspect most service employees, including WDW's, are just trying to serve customers quickly and without fanfare.

It appears that some of WDW's inclusiveness initiative was aimed at celebrating Pride Month. Disneyland Paris had gender-neutral bathrooms, but only temporarily during Magic Pride (the month of June). The FL parks do not specifically have gender neutral bathrooms. They are now fairly common in many cities, so it is curious if WDW doesn't have any, just the companion restrooms. Seems like an odd omission if the parks aim to be inclusive.
The so-called Disney "Inclusiveness Initiative" has been and is a failure it has successfully excluded and offended. The reasons the vast (as in pretty much all) majority guests go to Disney properties have nothing to do with social / political issues. Gender-neutral bathrooms, really, bathrooms are a place where people go to relieve themselves (as in call of nature) not some socio-political issue. Yes, Europe is a good example.
 

LittleBuford

Well-Known Member
yes, and at select times they sound outright foolish doing it.

Disney's 'friend' use ranges from perfectly acceptable to flagrantly awkward and forced.
I find a great deal of terminology at Disney artificial and contrived. I don’t mind it; on the contrary, it’s all part of the show I personally expect from Disney. The most memorable example was when my partner and I were addressed as “royalty” at Cinderella’s Royal Table (as in “Hello, royalty, please follow me”). It was egregiously silly and unidiomatic, but also consistent with the general absurdity of two grown men attending a character dinner in a pseudo-Gothic castle in the middle of Florida.

If the biggest risk associated with “friend(s)” is that it sometimes sounds fake (like much other Disney terminology), I think that’s a pretty inconsequential price to pay for what stands to be gained.
 

MisterPenguin

President of Animal Kingdom
Premium Member
The so-called Disney "Inclusiveness Initiative" has been and is a failure it has successfully excluded and offended. The reasons the vast (as in pretty much all) majority guests go to Disney properties have nothing to do with social / political issues. Gender-neutral bathrooms, really, bathrooms are a place where people go to relieve themselves (as in call of nature) not some socio-political issue. Yes, Europe is a good example.
This thread was revived because I experienced Universal doing it too.

I guess by this time next year, there will be no theme parks in the Orlando area.
 
Again, LittleBuford context matters........it matters a great deal.
Your royal table story works just fine even though you got a nice dose of contrived and artificial greets. I, too, would welcome that if I were at Royal Table.

But individually tapping in at the gate to the most visited park in the world a "Welcome to Magic Kingdom, Friend" sounds ludicrous. A company with arguably the most protected brand and packaging imaginable gives us that at its gate??? A 5th grader could have chosen more wisely.
 

LittleBuford

Well-Known Member
But individually tapping in at the gate to the most visited park in the world a "Welcome to Magic Kingdom, Friend" sounds ludicrous.
To me it doesn’t. I wouldn’t actually expect them to use any form of address in that particular example—“Welcome to the Magic Kingdom” sounds fine by itself—but if a CM were to add “friend”, I would think nothing of it.
 

GimpYancIent

Well-Known Member
This thread was revived because I experienced Universal doing it too.

I guess by this time next year, there will be no theme parks in the Orlando area.
Nah. The Orlando area = theme parks. There will be theme park options galore. Disney properties will simply be part of the herd now.
 
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MisterPenguin

President of Animal Kingdom
Premium Member
But individually tapping in at the gate to the most visited park in the world a "Welcome to Magic Kingdom, Friend" sounds ludicrous. A company with arguably the most protected brand and packaging imaginable gives us that at its gate??? A 5th grader could have chosen more wisely.
Sounds just fine to me. I graduated from 20th grade.
 

_caleb

Well-Known Member
The so-called Disney "Inclusiveness Initiative" has been and is a failure it has successfully excluded and offended. The reasons the vast (as in pretty much all) majority guests go to Disney properties have nothing to do with social / political issues. Gender-neutral bathrooms, really, bathrooms are a place where people go to relieve themselves (as in call of nature) not some socio-political issue. Yes, Europe is a good example.
Have you ever spent time in Europe? This post leads me to believe you have not.
 

TrainsOfDisney

Well-Known Member
It was egregiously silly and unidiomatic, but also consistent with the general absurdity of two grown men attending a character dinner in a pseudo-Gothic castle in the middle of Florida.

If the biggest risk associated with “friend(s)” is that it sometimes sounds fake (like much other Disney terminology), I think that’s a pretty inconsequential price to pay for what stands to be gained.
This!!!!!

“Have a magical day” is an absolutely ridiculous thing to say to anyone! And I love hearing it because it’s Disney.

It’s silly to draw cartoon mouse ears on a Starbucks cup for a grown man… and yet I love it when they do that.
 

_caleb

Well-Known Member
To my knowledge, we have not seen any documentation (or insider confirmation) of a corporate mandate/directive/policy that CMs are being made to refer to guests as friend. We're discussing reports (from guests) of CMs using the term in isolated incidences.

If a CM doesn't call you "friend," it's not rebellion if there is no policy or mandate.
We have not seen any examples of CMs using the singularl "friend" in the way some are reacting to here.

I see "friend" as another tool in the CMs toolbox of acceptable courteous greetings; to be used alongside others, and selected at the discretion of some CMs.

Friend seems inclusive, but we're assuming its use in the parks is related to this initiative. (see @LittleBuford's post below with a statement from Disney)

Socially, friend seems like good solution to me. I cannot imagine anyone being offended/upset by it, even it it's being used in a way that some regions of the country/world typically use it.

A CM calling a guest "friend" does not have anything to do with other uses of the word. It's being used as a greeting.

If I were a CM, I would appreciate having my employer provide me with an acceptable term to use--especially for those times when I'm not sure how to address a guest.

I hate how every socially-related conversation always seems to generate snarky, defensive, mocking, and sarcastic responses that only seem to confuse or be coded for likeminded individuals.
 
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LittleBuford

Well-Known Member
To my knowledge, we have not seen any documentation (or insider confirmation) of a corporate mandate/directive/policy that CMs are being made to refer to guests as friend.
There’s some relevant footage that was doing the rounds in outlets hostile to the change:

"So we no longer say 'ladies and gentlemen, boys and girls,'" Ware said in the video. "We've provided trainings for all of our our cast members and in relationship to that so now they know it's, 'hello everyone' or 'hello friends.'"
 

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