happycamperuni
Active Member
I don't think Iger was fibbing about Sky just like I don't think Roberts was fibbing about how great Fox's assets were.I'm a little miffed from all this.
Igor saying SKY was the 'Crown Jewel' must have been him fibbing in order to get Roberts to push for SKY.
During this whole time, I've been wondering, if Disney are going to be pushing a 3 platform steaming service, then why buy a traditional TV distribution company in Europe? Just duplicate what your doing In the US.
It's going to be harder without the instal base there but it will be much cheaper to get up and running.
Disney have a good relationship with SKY and all their content over here so I hope it doesn't go sour.
I think for Disney to really get value out of the whole 21st CF deal, I hope there are asset swaps. Disney needs to get the 30% of Hulu, stick all the Fox content on there.
Sell the 39% of SKY and regional sports which should bring what Disney paid for Fox down a good chunk. I don't think Orlando theme park rights for Marvel are going to come into this.
Reality is both companies would have preferred to get all of the assets at a reasonable price. But if forced to only get one set of assets at a higher price instead of both, Disney and Comcast both got what they wanted most.
Sky would have gone nicely with Disney's OTT strategy in Europe; lots of synergy between cross-selling Disney's channels in Europe through Sky as well as Disney's streaming services selling alongside Sky's OTT services in Europe. There would've been a lot of opportunity for ESPN alongside Sky Sports.
But Disney didn't want to "win" Sky if it meant taking on an extra $35 billion in debt just to outbid Comcast. At a certain point, each company didn't want to overstretch their balance sheets, which is why Comcast walked away from Fox and Disney walked away from Sky.
To be fair, I think both Comcast and Disney had planned to convert Sky to all-OTT as fast as possible. Both knew there's not much of a future in satellite TV compared to much cheaper OTT.Sky doesn't fit with their growth strategy at all. They don't need a legacy distribution network. And if that is their growth strategy, it's a poor one.