It appears there is extremism on each side. These results were an overall strong affirmation of the The Walt Disney Company’s direction. As we all know, we don’t care about the company generally (well maybe we do a little). We care about Disney’s Parks! Let’s get rid of the clutter, and zero in how they did.
Some people seem to be thinking that the division formerly known as Disney Parks and Resorts was about to collapse. This belief is held by those who are ardently anti-Disney, and not by most critics of the company. While many of the pro-Disney camp of posters would like it to be that simple, most worried about this year’s performance are not predicting the imminent collapse of Disney Parks. Their claim is that Star Wars Land failed to drive a positive consumer response and meaningfully improve profits.
Let’s see if that assertion is borne out. This graph represents the yearly Operating Income percentage growth for Walt Disney Parks and Resorts since 2010. (Please note, for FY 2019 it includes accounting for consumer products. While imperfect, Parks and Resorts dwarfs the new division. The Experiences division lives and dies by their parks)
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As you can see, the average rate of growth has been at roughly 13.5%. At year end, FY 2019 posted yearly operating income growth of about 11%. While this quarter showed an acceleration in growth, the 17% improvement was juiced by beneficial accounting changes. Reports of drastic budget cuts and cost reductions were also in play, which are unsustainable in the longterm. The Disney Parks bulls would be quick to point out that Hong Kong Disneyland and the hurricane would act in the opposite direction, pulling down operating income growth. They’d be right too. While ambiguity looms, we can walk away with some solid facts.
- Disney Parks had a soft year. Remember the articles that talked about how Disney Parks would need to be the growth driver? As the expenses associated with integrating Fox and starting the streaming service loomed, analysts calmed themselves with knowledge that Disney Parks would be growing at a rapid rate. Instead, we had the weakest growth since 2016. 2016 was the year that Disney opened Shanghai, which was extremely expensive and dragged down profits. While opening expenses for Star Wars Lands were incurred, Pandora and Toy Story Land both opened without subsequent drops in growth. Why the massive deceleration in profitability growth occurred remains largely mysterious. It started before Galaxy’s Edge, because people were putting off trips to attend Galaxy’s Edge. Then it continued after Galaxy’s Edge opened because they were afraid of crowds. Something really odd happened with 2019, and Disney needs to figure out what happened fast, before the same thing repeats in the future. “Disney’s Rock of Gibraltar” as one analyst put it, needs its mojo back.
- Chapek needs operating income growth in the high teens next year. This was a sluggish year, but Disney really needs solid year over year growth to offset this. If for any reason Disney Parks fails to post growth similar to 2018 in fy 2020, Chapek may not be long with the Walt Disney Company. Iger runs a growth company, and this year’s performance is NOT acceptable.
- While things are sluggish, things are not disastrous. There’s a big difference between not growing as fast as would be liked, and a contraction. This quarter does show some improvement, and should give the executive team room to breath.
- Hong Kong Disneyland can’t catch a break. That poor park.
- Shanghai and Paris have shown strength. I’ve been surprised at how slowly investments have been rolled out in those two resorts. While help is on the way, solid capacity additions are still years away.
- Disney Parks are poised for a good 2020. If the international economy holds well, and the situation in China stabilizes, 2020 may be exactly what Chapek needs. This may be a BIG year. Everything is lined up- new attractions, greater capacity, and better cost controls.
- Panic will be sounded throughout the company if RotR fails to lift attendance and improve the situation. While things are doing pretty well, this would be cataclysmic. Q1 and Q2 of 2020 are when we’ll really get to understand how the edges of the galaxy are doing.
- Unbelievably, everyone was wrong. I myself predicted that Galaxy’s Edge would destroy every attendance record. Attendance went DOWN at the same time Disney increased capacity by 20% at the park. Disneyland Park was supposed to be seeing massive growth, but it did not. I’m still shocked. I was predicting since 2014 that this would be big. Instead it really didn’t do much. That’s not to say it can’t roar to life next year, but dang guys, Star Wars Land made attendance go DOWN. What are the odds? Haha Can we all laugh at the IP mandate for a moment. A land based on the irrelevant Avatar has managed to boost attendance more than STAR WARS. That’s loony.
Really, 2020 is when we’ll find out whether Chapek is the next CEO or if he’s on the way out.