Bob Iger BusinessWeek Interview on DCA's 1.1 Billion Makeover

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TP2000

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There's a very interesting article with an in depth interview with Bob Iger in a recent BusinessWeek magazine. The interview was conducted as Bob walked through Cars Land and DCA 2.0, riding rides and testing stuff out in the new DCA. It focuses mainly on DCA, but dives into broader themes and topics that affect the entire Disney Parks division and the future.

http://www.businessweek.com/articles/2012-08-09/bob-iger-on-disney-california-adventure#p2

One thing I couldn't help but notice in the article is Iger's softened tone towards Eisner's decision to build DCA 1.0 in its first highly flawed format back in 2001. Interesting change, from the blunt language Iger used on the same topic back in 2007-10, in his wording and mention of Eisner's legacy there!
 

nemofinder22

Well-Known Member
Interesting read, I like how he pointed out the effects that weren't working on RSR. Thankfully all have been fixed and working properly now.
 
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