TP2000
Well-Known Member
The fixation on how much merchandise this franchise does or does not sell remains baffling to me. I ask again: do you really want a future in which the sole barometer of what gets built is how much merchandise is sold? Is that good for the parks or most people's enjoyment of the parks? No? Then stop asking this question.
In a perfect world, merchandise sales have no bearing on the fabulous one-off attractions that get built in Disney theme parks. In that perfect world, WDW would have Western River Expedition instead of Tiana Mountain and Disneyland would have Discovery Bay instead of Star Wars Land.
But that perfect world doesn't exist. Merchandise sales are key drivers of theme park investment now, thus you've got Princess Pavilions and Star Wars mega-lands, and even a hipster Marvel roller coaster in Epcot.
But even though we live in an imperfect world, merchandise sales can lead to great theme park investments. If it wasn't for merchandise sales (Over $10 Billion of it for this franchise alone) they never would have built this at DCA...
Merchandise sales drive Pixar's 'Cars' franchise
Merchandise sales drive Pixar's 'Cars' franchise
www.latimes.com