Tony the Tigger
Well-Known Member
If we were to have a 30 day shut down like the one poster strongly suggests , the pain and suffering from doing that would be off the chart.
Not if it were handled properly, i.e. paid for.
When we were shut down for two months (I own two "non-essential" storefronts) I worked much harder for far longer hours for barely any money, because I was terrified of making zero money and losing everything.
If they had just told me: stay home, we'll cover two months of rent and expenses, heck, I'd have loved to stay home.
As it turned out, I renegotiated rents, bills, loans, and that set things up for success once we reopened. It was no less terrifying during the process, though. I couldn't have known how well it would go later.
I'm not advocating doing it again unless a clear reason becomes apparent, but if they did it again, they could just fund all of us through the PPP system that already exists, right from the beginning, and voila! Stress free virus control.
Lots of local businesses in my area survived and are doing great. They had to adapt and pivot but they survived.
Our business turned out to be very well suited for a pandemic. As you say, we adapted and pivoted (local deliveries, more online sales, social media videos, etc.) Operating carefully, it was like Christmas season when we reopened after the two months closed. It stayed busy all year, and then increased even more when we hit actual Christmas season. And it's stayed up since then. In the meantime, we did eventually get the PPP and EIDL loans (after missing out on the first round) and those took the pressure off and kept me from begging on a gofundme page.
But it was definitely a pressure test for many businesses, especially early on. I wonder if some threw in the towel a little too early or just found it too intimidating to apply for the loans.