Personally, I think it's a little rediculous that you should have to pay for internet at all when you're there. Disney makes enough money and you certainly pay enough to go on vacation there that they can afford to offer that service to their guests.
Or it could keep people in their rooms at night instead of wandering off property. That's what might happen with me on some nights if I were staying on property.I can't see free internet becoming the norm at WDW. People who truly need it will pay for it, and people who don't need it probably won't--and instead, will spend more time outside of their rooms, where they potentially bring Disney more revenue.
It's tough to measure, but from Disney's perspective, determining whether it should offer free internet is simple: Revenue gained by charging for internet + revenue gained by not offering free internet (getting people out spending money) - revenue lost by charging for internet (people staying off-site). I'm sure there are some other minor things, like business goodwill, but that's basically it. The thing is, how on earth do you measure "getting people out spending money." Can you reasonably predict how much money is lost due to people using free internet?
At the end of the night, I enjoy uploading my photos as soon as I am done with the park that day. So this would be a welcome change for sure.
Glad to see they're expanding this. Hopefully it eventually becomes the norm across the resort. I'm guessing this pilot is the result of realizing that business users (who would pay for internet access) are starting to be out-numbered by "normal" guests that won't pay to upload their pictures to Facebook and tell their friends how much fun they're having. Since Disney "owns" that infrastructure, it is probably even cheaper to provide that service than for your average Holiday Inn/Comfort Suites/etc.
Just as ridiculous as Hilton hotels. Some Hiltons (Hilton, Embassy) you have to pay for internet access. Other Hiltons (Garden Inn, Homewood Suites) it is free.
And it usually costs more to stay at a Hilton or Embassy.
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