MK New Beak and Barrel - Pirates of the Caribbean-themed lounge

TheMaxRebo

Well-Known Member
That video is embarrassingly bad. Remember folks this is a bar for people 21+, and they made the video as if it were a game for elementary schoolers. Does Disney really their their target audience are all losers who never grew up?

There is no age restriction on the bar

The video is done like a game that people that are over 21 played when they were younger, it's a very retro style looking game like Monkey Island or Kings Quest or Myst - I loved it and got a kick out of it
 

Disney Analyst

Well-Known Member
That video is embarrassingly bad. Remember folks this is a bar for people 21+, and they made the video as if it were a game for elementary schoolers. Does Disney really their their target audience are all losers who never grew up?

If this was Reddit we’d all be downvoting this post.

You know that not everything has to be made for your tastes right? If there is a silly little marketing video you don’t enjoy, you can just stop playing it and move on… no one is strapping you down and forcing you to watch it.

A silly take that adds nothing to this board.
 

Andrew C

You know what's funny?
And of those that get in, will be minors who won't be served alcohol.
Unless...

1756229823799.png
 

Club Cooloholic

Well-Known Member
Right but those other themed bars aren’t in Disney, a family-friendly vacation venue where kids are welcome in most places.




Disney has created a new type of themed bar in a kid friendly environment where kids are welcome.
Well what makes Disney Family friendly? I think the bar time limit and drink limit (btw do you have to order a drink? Does it cut both ways?), wont have people spilling out into the streets drunk.
I do know one thing that Disney does to make itself more family friendly with its cruise ships versus other cruise ships. There are no drink packages, thus the emphasis is not on drinking on Disney cruise ships as much as it is on other lines
 
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Ayla

Well-Known Member
That video is embarrassingly bad. Remember folks this is a bar for people 21+, and they made the video as if it were a game for elementary schoolers. Does Disney really their their target audience are all losers who never grew up?
Marketing across the board, in all sectors, has become embarrassingly bad the last 3-5 years. Disney is one of the leaders.
 

networkpro

Well-Known Member
In the Parks
Yes
Genuine question as someone who doesn’t know marketing, why would that be a bad thing?
Increased costs, overhead from maintaining multiple strategies, risk of over segmentation, miscalculation or inaccurate data about consumer needs, possibility of reinforcement of stereotypes or discrimination, and the difficulty ensuring the segments remain la4ge enough and relevant over time. Or for the simple answer: are they advertising to people that will actually purchase the products.
 

DisneyHead123

Well-Known Member
Increased costs, overhead from maintaining multiple strategies, risk of over segmentation, miscalculation or inaccurate data about consumer needs, possibility of reinforcement of stereotypes or discrimination, and the difficulty ensuring the segments remain la4ge enough and relevant over time. Or for the simple answer: are they advertising to people that will actually purchase the products.

I understand all of that if the baseline assumption is that a unified message will reach everyone. That said, is that realistic in 2025? Our world is so very, very curated now, I’m not sure that an “every person” message the majority of the time is possible. Or, alternately, is your view that they should find a specific demographic to target (families, Millennials, whatever) and stick primarily with that demographic?
 

FerretAfros

Well-Known Member
I will be the contrarian here: while the atmosphere of this space is spot-on, the details are a mess.

The materials and finishes (generally) make sense with a pirate environment, the faux structural elements are (mostly) used correctly, and the drippy candles set a great mood. The first impression of the vibe is great, but when you look beyond that it all starts to fall apart.

What is this space supposed to be? Is it a restaurant that pirates built? Is it a storehouse for their loot? It seems like the designers couldn’t make up their mind, so we ended up with an odd mix of reclaimed nautical elements (anchor chandelier, stained glass window), items that only make sense in a public club or restaurant (leather club chairs, cozy booths), and Applebee’s-style kitsch that adds flair but is too calculated for pirates (carefully curated display cabinets, fireplace with not-one-but-five oversized ships in bottles).
Hey. Remember when the unfinished version of this was called out for being really bad because it was too cartoony?

View attachment 878821
The finished version is also too cartoony. It’s a miniaturized captain’s quarters from the stern of a ship that’s been stylized to look like a skull. None of that makes sense with how pirates would have made it. Shrinking down design elements like that is a relatively modern concept that keep it from feeling timeless; when building things by hand, they would have just built a portion of the full-scale item rather than taking the whole thing and shrinking it down and having all the superfluous scrollwork.

The skull design of the cabinet also makes little sense in the real world, unless we’re meant to believe that in addition to sailors and thieves (and antiques aficionados), pirates are whimsical craftsmen who infuse their self-styled branding into all the work they do. Similarly, why are there ornate carvings of POTC movie characters everywhere, rather than simple graffiti that was plausibly scratched in by a pirate? It doesn’t make the elements convincing, it makes them look like props.

Instead, the cabinetry could have been made from salvaged materials, like ship hatches and shutters. It could have used full-scale (or close enough to trick the eye) elements to convincingly feel like it’s a real object. It could have included wood joints to avoid the look of plywood, and it could have used angles that correlate to actual construction rather than a fanciful sculpture. Instead of looking like a real object, it’s fallen into WDI’s trap of too many layers of references getting in the way of simply making sense.

The-Beak-and-Barrel_Full_61901.jpg

The map table is another miss for me. The designers seemingly wanted a large table that big groups could gather around; on a ship, that would be where the maps are rolled out, so it’s a logical design move. But for accessibility equity requirements, one corner of the table is at a lower elevation so people in wheelchairs can enjoy the space too. However, once you cut a piece of the table and lower it, you no longer have one big table that maps can be unfurled upon, so why even bother with the map concept? Instead of looking like a place to roll out a map, the finished product looks like a postmodern harpsichord. Additionally, nobody wants to be on their feet longer than necessary during a long day at the parks, so why couldn’t the oversized table have been at an elevation that allows all guests to be seated, or at least put stools around the high table? “Key” alert: a standing dining configuration is neither courteous nor inclusive; it may be stylish, but it’s annoying for tired guests.

MK already has a space that contemplates what a restaurant built by seafaring people would look like, and it’s one of the park’s best themed spaces: Columbia Harbor House. It manages to capture the spirit of wooden sailing vessels through its construction, while creating a practical restaurant through the size and flow of the spaces. It’s full of details that reinforce this idea, without ever becoming cartoony or pastiche. While it’s clear WDI was trying oh so very hard to make this a convincing space, it still falls short of the real lived-in feeling WED was able to accomplish half a century ago.

dining_location_image_4506.jpg
 

Disney Analyst

Well-Known Member
I will be the contrarian here: while the atmosphere of this space is spot-on, the details are a mess.

The materials and finishes (generally) make sense with a pirate environment, the faux structural elements are (mostly) used correctly, and the drippy candles set a great mood. The first impression of the vibe is great, but when you look beyond that it all starts to fall apart.

What is this space supposed to be? Is it a restaurant that pirates built? Is it a storehouse for their loot? It seems like the designers couldn’t make up their mind, so we ended up with an odd mix of reclaimed nautical elements (anchor chandelier, stained glass window), items that only make sense in a public club or restaurant (leather club chairs, cozy booths), and Applebee’s-style kitsch that adds flair but is too calculated for pirates (carefully curated display cabinets, fireplace with not-one-but-five oversized ships in bottles).

The finished version is also too cartoony. It’s a miniaturized captain’s quarters from the stern of a ship that’s been stylized to look like a skull. None of that makes sense with how pirates would have made it. Shrinking down design elements like that is a relatively modern concept that keep it from feeling timeless; when building things by hand, they would have just built a portion of the full-scale item rather than taking the whole thing and shrinking it down and having all the superfluous scrollwork.

The skull design of the cabinet also makes little sense in the real world, unless we’re meant to believe that in addition to sailors and thieves (and antiques aficionados), pirates are whimsical craftsmen who infuse their self-styled branding into all the work they do. Similarly, why are there ornate carvings of POTC movie characters everywhere, rather than simple graffiti that was plausibly scratched in by a pirate? It doesn’t make the elements convincing, it makes them look like props.

Instead, the cabinetry could have been made from salvaged materials, like ship hatches and shutters. It could have used full-scale (or close enough to trick the eye) elements to convincingly feel like it’s a real object. It could have included wood joints to avoid the look of plywood, and it could have used angles that correlate to actual construction rather than a fanciful sculpture. Instead of looking like a real object, it’s fallen into WDI’s trap of too many layers of references getting in the way of simply making sense.

The-Beak-and-Barrel_Full_61901.jpg

The map table is another miss for me. The designers seemingly wanted a large table that big groups could gather around; on a ship, that would be where the maps are rolled out, so it’s a logical design move. But for accessibility equity requirements, one corner of the table is at a lower elevation so people in wheelchairs can enjoy the space too. However, once you cut a piece of the table and lower it, you no longer have one big table that maps can be unfurled upon, so why even bother with the map concept? Instead of looking like a place to roll out a map, the finished product looks like a postmodern harpsichord. Additionally, nobody wants to be on their feet longer than necessary during a long day at the parks, so why couldn’t the oversized table have been at an elevation that allows all guests to be seated, or at least put stools around the high table? “Key” alert: a standing dining configuration is neither courteous nor inclusive; it may be stylish, but it’s annoying for tired guests.

MK already has a space that contemplates what a restaurant built by seafaring people would look like, and it’s one of the park’s best themed spaces: Columbia Harbor House. It manages to capture the spirit of wooden sailing vessels through its construction, while creating a practical restaurant through the size and flow of the spaces. It’s full of details that reinforce this idea, without ever becoming cartoony or pastiche. While it’s clear WDI was trying oh so very hard to make this a convincing space, it still falls short of the real lived-in feeling WED was able to accomplish half a century ago.

dining_location_image_4506.jpg

It's okay to just have fun sometimes... We are able to suspend belief just a teeny bit in a Disney park...
 

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