Sirwalterraleigh
Premium Member
Uh no, why assume the worst of me? I’m not an apologist, you should know I’m quite facts based.
What I was referencing is that Box office mojo was acquired by Amazon. All of its actual interesting data metrics were paywalled in 2019. Including the tracker with the fastest studios to 1B. There was a huge turn against it and this is what gave rise to “the numbers”, which we typically use more frequently. It has essentially provided a lot of the useful back end features for free that we used to have with BOMojo. But lost is any ability for me to see this metric from either site.
Box office mojo used to also provide a lot of weekend commentary as Deadline does. But that author team got the heave ho by Amazon.
This was all I’m referencing, the growing irrelevancy when it used to basically be the be all end all.
The simple numbers aren’t “irrelevant”…they may not paint the entire picture…but the shape and the colors are there
Did you need a different word to make your point?
Box office performance is indicative of many things…still…it’s not a “non-profit” gateway to streaming…
Doesn’t mean it’s 1939 and we can go see gone with the wind for the 8th time for $0.15 cents…but it also doesn’t mean that Performance isn’t still the key marker for return on investment and strategy.
We’re not there…so we can just shut this down until we get there if that’s a better idea?
We might need a time capsule to explain it to those that follow…but I’m more than happy to bury it and pitch in if needs be?