News Disney Parks Chief Josh D'Amaro Says Pricing Model Aims to Keep Vacations Affordable for Families

Disstevefan1

Well-Known Member
Warning, warning, unpopular take incoming.

I see people speak in these terms (online, not in daily life) a lot these days and I feel what gets left out of the conversation is the concept of value creation. I think evolution has wired our brains to see resources as zero sum - if that guy over there foraged all the fruit, he’s preventing me from having it. But modern wealth is often very different - we’re sometimes talking about intellectual industries that sprang up from a few people’s ideas, creating millions or billions in value with them. That value might not be shared equally, but it wasn’t taken from others.

Don’t get me wrong - I want a better life for everyone. The future of housing in the US concerns me. Inflation concerns me. How to maximize wellbeing in a globalized economy concerns me. The increasing strain on our environment with the growth of human endeavors concerns me. There are a ton of legitimate concerns out there. But I do think it’s worth remembering that companies (I can’t speak for all of them, but I’m going to assume at least the majority of them) - do also create previously nonexistent value for people. Including Disney. I don’t mean value as in “I personally think this is a good value”, I mean value as in “This cruise ship, restaurant, show, ride, etc., did not exist in time-space before and now it does.” They’re growing fruit, so to speak, not just picking what already existed.

Again, I realize “Won’t you think of the executives!” is not necessarily going to be a popular take, lol. But honestly, from the little I know about them, I like Iger and D’amaro. I think they get painted as these cartoon villains on here sometimes when any account of them I’ve read on Reddit or wherever says they’re genuinely nice people who really do care about the Disney company and what the Disney company creates.
Bob, Josh and Hugh are probably very nice folks with nice families. I just wish they wouldn't fill in the RoA,,,,,,

They are taking RoA that exists in time-space and erasing it just like they erased Splash.
 

JD80

Well-Known Member
Sorry, my 40+ trips over 20 years tells me otherwise. And hotel rates and ticket prices don’t tell the whole story either thanks to discounts. Disney has capitalized in the last five years on guest spending once in the parks. I don’t necessarily fault them for it, I simply choose not to partake, and I’m not alone. That’s why it’s not sustainable if it continues at this pace.

Maybe I just need to work harder as @Lilofan has pointed out?

You just ignored my entire premise, but you do what you want to do with the information given.
 

LittleMerman

Well-Known Member
Do Disney World ticket prices increase over time or based on demand? I'm planning a trip in December and trying to decide whether I should buy tickets now or if it's okay to wait. Thanks!
 

Biff215

Well-Known Member
You just ignored my entire premise, but you do what you want to do with the information given.
It’s severely flawed. You can’t take one week a year and make a fair comparison. All Ears just put an article out about 2026 ticket prices. While Disney played some games with the overall price range to make them look cheaper, a majority of the days each month actually saw an increase.
 

JD80

Well-Known Member
It’s severely flawed. You can’t take one week a year and make a fair comparison. All Ears just put an article out about 2026 ticket prices. While Disney played some games with the overall price range to make them look cheaper, a majority of the days each month actually saw an increase.

I'm recording specific days going back 30 years. I'm not taking averages or guesses. I've taken the same 2nd full week of June.
 

MerlinTheGoat

Well-Known Member
Yes, and…not Disney’s fault.
Partially incorrect. Not specifically because of their increasingly overpriced theme parks of ever dwindling quality. Though this still significantly feeds into the company's broader profits and funds a lot of their other business ventures. And Disney is indeed far far more than just theme parks at this point.

No one single corporation holds ALL of the blame for the problems I've noted. That is, not yet. Mega corporations including Disney are certainly trying their hardest to endlessly consolidate power to the point where one of them truly does own everything. For example, Disney are now one of the 6 corporations who own 90% of US media (in the early 80s this number was 50 far smaller companies). This includes the news. When you're THAT absurdly wealthy, powerful and influential, you absolutely do hold a lot of the responsibility for what goes on in the world.

Disney is far from the only corporation to blame, nor the absolute worst. Even consumers aren't completely without fault in allowing this to escalate in the first place. But Disney are still absolutely a major and outstanding part of the problem. Representing a VERY sizeable chunk of the shared fault.
 
Last edited:

Sir_Cliff

Well-Known Member
Partially incorrect. Though not only because of their increasingly overpriced theme parks of ever dwindling quality (though that still significantly feeds into the company's broader profits).

No one single corporation holds ALL of the blame for the problems I've noted. At least not yet. Mega corporations including Disney however are certainly trying their best to consolidate power further and own everything. In Disney's case, they are now one of the 6 corporations who own 90% of US media (in the early 80s it was 50 far smaller companies). This includes the news. Disney is far from the only corporation to blame, nor the absolute worst. Even consumers aren't completely without fault in allowing this to escalate. But Disney are still absolutely a major and outstanding part of the problem and they have their own sizeable share in whose fault it is.
Disney is certainly not an innocent victim of the greater concentration of wealth and power in the United States over recent decades that you note. However, I am not entirely sure how the company could have resisted it without somehow managing to become a privately-owned company. I think if Disney had of stayed even the size it was when Eisner handed the company over to Iger, there is a very good chance it would have been swallowed up by a company with greater market capitalisation whether or not it was actually as profitable. What would happen next to the parks in that scenario is anyone's guess.

So, sure, Disney is a part of the problem, but only because the company has managed not to become a victim of the problem.
 

Sirwalterraleigh

Premium Member
No, its not. Iger's public statements specifically target "income qualified" families as the target audience for theme parks. That's where Disney is drawing the line between aspirational and actual guests. I'm sure you've seen many studies on what percentage of current Disney guests go into debt for a visit to the House of Mouse.

Where ya heading with this one? Cause it sounds like “they’re luxury now”…which is what caused the problems that most even here are an issue currently and in the future

Disney management could resist the need to gouge their customers so much if they were better stewards of their capital expenditures, e.g., stop doing stuff like making movies few want to see, entire slates of original D+ programming that they removed from existence, and poorly thought concepts like SW:GS and HarmoniUs.
…it certainly would help…

Also decreasing revenues from some of the most profitable/recognizable franchises ever by pumping out ill advised, experimental crap
 

Register on WDWMAGIC. This sidebar will go away, and you'll see fewer ads.

Back
Top Bottom