This is so Great! You have to read this! It's Fair. It's right on!http://www.fool.com/news/foth/2002/foth020809.htm?ref=foolwatch
-
Welcome to the WDWMAGIC.COM Forums!
Please take a look around, and feel free to sign up and join the community.
Ways to Save Disney
- Thread starter JungleJim
- Start date
SpongeScott
Well-Known Member
agreed! Looking forward to the other 5 points.
Saving Disney
:snore:
I have to agree that it did make some good points and I am looking forward to seeing what the other ones are but you have to wonder if Mike is so smug that even if someone brought it to his attention if he would give it a glance. The worse part of this past year with Disney is how there is nothing going on in the parks and I miss all the great news and rumors. I used to look at the Disney sites everyday to see what was happening and all that excitement is gone. It is no wonder to me that the stock is in the toilet and attendance is down. It just makes me sad. Here is to Mike looking at that article and maybe doing something! It is sad when you start to shake the foundation of Disney's most loyal. Do something Mike!
:snore:
I have to agree that it did make some good points and I am looking forward to seeing what the other ones are but you have to wonder if Mike is so smug that even if someone brought it to his attention if he would give it a glance. The worse part of this past year with Disney is how there is nothing going on in the parks and I miss all the great news and rumors. I used to look at the Disney sites everyday to see what was happening and all that excitement is gone. It is no wonder to me that the stock is in the toilet and attendance is down. It just makes me sad. Here is to Mike looking at that article and maybe doing something! It is sad when you start to shake the foundation of Disney's most loyal. Do something Mike!
Dizknee_Phreek
Well-Known Member
boy, that guy hit the nail right on the head, didn't he? i'm glad a journalist noticed the downfall and wrote about it. i really wish Mike would see this, but i really doubt he will 
but my favorite part of that whole article....Holiday World in IN! woo hoo! i went there this last month for the first time in 10 years, so it was my first time experienceing the free sodas....it was awesome! i don't expect Disney to ever do anything like that, but it would definately be nice if they did!
great article! thanks for sharing!
but my favorite part of that whole article....Holiday World in IN! woo hoo! i went there this last month for the first time in 10 years, so it was my first time experienceing the free sodas....it was awesome! i don't expect Disney to ever do anything like that, but it would definately be nice if they did!
great article! thanks for sharing!
Here's the rest of the list.
This is the continuation of an open letter to Disney's (NYSE: DIS) chairman and CEO, Michael Eisner, from a kid at heart. See last Friday's column for Rick's first five ways to save Disney.
6. ABC us
You know what was a bigger shame than plastering Who Wants To Be A Millionaire on ABC four nights a week? Failing to cash in by wrapping the airings with other shows worth watching. CBS used Survivor to grow its audience for CSI. NBC treats Thursday nights like a sit-com farm club. You're taking chances by swiping most of the old shows off the fall schedule, and that's good. But you're taking your one primetime hit -- Monday Night Football -- and airing two established shows before it.
Your mid-season replacements sound more promising than some of your fall debuts. You're turning to HBO and USA for content deals, when it seems like it was just last year that you were so ripe with untapped in-house potential that you gave CSI and Scrubs up to stronger networks.
Act like you matter in the network space, not like you're placing fourth in key demographics. Bring back Battle of the Network Stars, and only invite CBS and NBC like the good ole days. Hire the folks who came up with the clever challenges on The Mole 2, but give them a bankable premise for a reality show this time. And when you finally do land a hit, milk it -- but milk it right. Let it bleed over seamlessly into the rest of your programming.
7. In the Nick of time
Why are you splitting up Disney Channel into as many slices as possible, when, in whole, it's still a poor child's Nickelodeon? I know you regret not acquiring Nick, and it's probably too late to wrestle it away from Viacom (NYSE: VIA), but shouldn't you be learning from Viacom's playbook, the way ABC can learn lots by watching how NBC plays the game?
Life would be so much easier for you if more rode on Sponge Bob or any of the Klasky-Csupo animated franchises than on Winnie the Pooh. While your preschool programming is fine, you need more than Even Stevens to attract the potty-trained.
Bring back the Mickey Mouse Club. Introduce a little edge to your original content. Play off the nostalgia with updated Davy Crocket and Spin and Marty shows. Help introduce the public to Disney's Animal Kingdom theme park by filming an edgy animal show there. Bring a "Slime Time Live" challenge-themed show to Disney's California Adventure. Shake those assets.
8. Say yes to no men
Executives who don't always agree with you leave and sometimes move on to great things. You're too chummy with the board of directors, creating a useless group that lacks the necessary dissension to challenge your leadership. Maybe you're too seasoned to respect an opposing, unproven view, but how can you not be insulted by a perpetual chorus of headnodders?
Disney is not in a financial position to take big chances, but don't deny your shareholders the fact that small chances need to be taken at this point. Bad decisions, not a bad economy, put Disney where it is today. Competing networks, park operators, and studios have taken steps forward, while Disney has taken them backward. Why weren't you challenged every step of the way down? How did this happen? Look around you. They're all smiling at you right now, aren't they?
9. Listen to Alice
Remember at this year's annual meeting, when a Disney Store cast member got up during the Q&A to praise your efforts after 9/11? You simply referred to her as Alice, recognizing that she was one of the few shareholders in attendance not looking to skewer you. We know Alice a little better at the Disney discussion board. We know her as someone who works part-time at the store, not because she has to, but, well, because she wants to.
Alice isn't the only shareholder sharing her thoughts, concerns, and suggestions. Our board is far more varied than yours. While I would like to think that you have far greater matters to tend to than browsing through Disney newsgroups and online discussion boards, you would find some of the exchanges out there as refreshing and ultimately more rewarding than dealing with the real-life queue of Eisner fans looking to FastPass their way to the attraction that culminates in the patting of your back. Listen to Alice. She cares. She's everywhere.
10. Leave a legacy
While I find the Leave a Legacy sculptures at Epcot to be a bit of an eyesore, I can relate to folks who want to leave a lasting impression. I didn't see your digital tile there, but I'm sure you feel the same way on a much grander scale.
This is your legacy. While folks will always remember how you brought the company back from the brink of fiscal obliteration nearly two decades ago, will they be forced to add an asterisk to your tenure?
He was great, BUT...
He saved us at first, BUT...
I know you don't want it to end that way. But I also know you can't go out on top without recognizing the reasons why you're at the bottom right now. "It all started with a mouse and ended with a rat," isn't something you want to see on a company tombstone.
So we're back at Beast's castle, and it looks like the door isn't going to hold out much longer. They're coming for you, and they've got proxies and tempers at the ready for next year's annual meeting. You have to make them love you to save yourself. That involves retracing some steps, which can be an awfully humbling process.
You think you can handle it? You think you can find your way back to greatness, realizing it involves admitting you got lost along the way? You think you can win the hearts of your investors, even if it admits saying you were sorry?
Be our guest.
Rick Aristotle Munarriz lives in Florida and can be found at Disney World far more often than he would care to admit. He owns a piece of Disney, more than just the brick that bears his surname in front of the last turnstile at Magic Kingdom's monorail-side entrance. He also has a few shares of Pixar in his youngest son's IRA. Rick's other stock holdings can be viewed online, as can the Fool's disclosure policy.
http://www.quicken.com/investments/...://www.fool.com/news/foth/2002/foth020812.htm
This is the continuation of an open letter to Disney's (NYSE: DIS) chairman and CEO, Michael Eisner, from a kid at heart. See last Friday's column for Rick's first five ways to save Disney.
6. ABC us
You know what was a bigger shame than plastering Who Wants To Be A Millionaire on ABC four nights a week? Failing to cash in by wrapping the airings with other shows worth watching. CBS used Survivor to grow its audience for CSI. NBC treats Thursday nights like a sit-com farm club. You're taking chances by swiping most of the old shows off the fall schedule, and that's good. But you're taking your one primetime hit -- Monday Night Football -- and airing two established shows before it.
Your mid-season replacements sound more promising than some of your fall debuts. You're turning to HBO and USA for content deals, when it seems like it was just last year that you were so ripe with untapped in-house potential that you gave CSI and Scrubs up to stronger networks.
Act like you matter in the network space, not like you're placing fourth in key demographics. Bring back Battle of the Network Stars, and only invite CBS and NBC like the good ole days. Hire the folks who came up with the clever challenges on The Mole 2, but give them a bankable premise for a reality show this time. And when you finally do land a hit, milk it -- but milk it right. Let it bleed over seamlessly into the rest of your programming.
7. In the Nick of time
Why are you splitting up Disney Channel into as many slices as possible, when, in whole, it's still a poor child's Nickelodeon? I know you regret not acquiring Nick, and it's probably too late to wrestle it away from Viacom (NYSE: VIA), but shouldn't you be learning from Viacom's playbook, the way ABC can learn lots by watching how NBC plays the game?
Life would be so much easier for you if more rode on Sponge Bob or any of the Klasky-Csupo animated franchises than on Winnie the Pooh. While your preschool programming is fine, you need more than Even Stevens to attract the potty-trained.
Bring back the Mickey Mouse Club. Introduce a little edge to your original content. Play off the nostalgia with updated Davy Crocket and Spin and Marty shows. Help introduce the public to Disney's Animal Kingdom theme park by filming an edgy animal show there. Bring a "Slime Time Live" challenge-themed show to Disney's California Adventure. Shake those assets.
8. Say yes to no men
Executives who don't always agree with you leave and sometimes move on to great things. You're too chummy with the board of directors, creating a useless group that lacks the necessary dissension to challenge your leadership. Maybe you're too seasoned to respect an opposing, unproven view, but how can you not be insulted by a perpetual chorus of headnodders?
Disney is not in a financial position to take big chances, but don't deny your shareholders the fact that small chances need to be taken at this point. Bad decisions, not a bad economy, put Disney where it is today. Competing networks, park operators, and studios have taken steps forward, while Disney has taken them backward. Why weren't you challenged every step of the way down? How did this happen? Look around you. They're all smiling at you right now, aren't they?
9. Listen to Alice
Remember at this year's annual meeting, when a Disney Store cast member got up during the Q&A to praise your efforts after 9/11? You simply referred to her as Alice, recognizing that she was one of the few shareholders in attendance not looking to skewer you. We know Alice a little better at the Disney discussion board. We know her as someone who works part-time at the store, not because she has to, but, well, because she wants to.
Alice isn't the only shareholder sharing her thoughts, concerns, and suggestions. Our board is far more varied than yours. While I would like to think that you have far greater matters to tend to than browsing through Disney newsgroups and online discussion boards, you would find some of the exchanges out there as refreshing and ultimately more rewarding than dealing with the real-life queue of Eisner fans looking to FastPass their way to the attraction that culminates in the patting of your back. Listen to Alice. She cares. She's everywhere.
10. Leave a legacy
While I find the Leave a Legacy sculptures at Epcot to be a bit of an eyesore, I can relate to folks who want to leave a lasting impression. I didn't see your digital tile there, but I'm sure you feel the same way on a much grander scale.
This is your legacy. While folks will always remember how you brought the company back from the brink of fiscal obliteration nearly two decades ago, will they be forced to add an asterisk to your tenure?
He was great, BUT...
He saved us at first, BUT...
I know you don't want it to end that way. But I also know you can't go out on top without recognizing the reasons why you're at the bottom right now. "It all started with a mouse and ended with a rat," isn't something you want to see on a company tombstone.
So we're back at Beast's castle, and it looks like the door isn't going to hold out much longer. They're coming for you, and they've got proxies and tempers at the ready for next year's annual meeting. You have to make them love you to save yourself. That involves retracing some steps, which can be an awfully humbling process.
You think you can handle it? You think you can find your way back to greatness, realizing it involves admitting you got lost along the way? You think you can win the hearts of your investors, even if it admits saying you were sorry?
Be our guest.
Rick Aristotle Munarriz lives in Florida and can be found at Disney World far more often than he would care to admit. He owns a piece of Disney, more than just the brick that bears his surname in front of the last turnstile at Magic Kingdom's monorail-side entrance. He also has a few shares of Pixar in his youngest son's IRA. Rick's other stock holdings can be viewed online, as can the Fool's disclosure policy.
http://www.quicken.com/investments/...://www.fool.com/news/foth/2002/foth020812.htm
Pumbas Nakasak
Heading for the great escape.
A very astute and well written piece. Im sure Disney has people that scour the news for company related information, ( my mob do it) unfortunately im sure some of the juicier stuff gets lost along the way to save the feelings of those at the top. I do hope that with this many people singing from the same hymn sheet the words may just start to get through.
Well I live in hope.........
Well I live in hope.........
dreamer
New Member
Disney has some things that no one else has:
1. Image, which is based on a few characters and excellence in all they do. In other words, a fantastic ability to "theme" and do it very well.
2. Sentimentality. Why people go back to disney world to see the same thing again and again.
Those two things can limit their growth in some ways, and foster it in others. They should not dilute it or corrupt it.
They must instill their association with these two things into another generation or they will go under, or at least cease to be "Disney."
1. Image, which is based on a few characters and excellence in all they do. In other words, a fantastic ability to "theme" and do it very well.
2. Sentimentality. Why people go back to disney world to see the same thing again and again.
Those two things can limit their growth in some ways, and foster it in others. They should not dilute it or corrupt it.
They must instill their association with these two things into another generation or they will go under, or at least cease to be "Disney."
all_good_chic
New Member
this doesn't have a lot to do with the article but in point #7 he writes "Help introduce the public to Disney's Animal Kingdom theme park by filming an edgy animal show there." i just wanted to point out that disney did have an animal show from animal kingdom. The name escapes me now but it did exsist and it was interesting.
Dizknee_Phreek
Well-Known Member
i second that, happy snapper! a very well written piece! and i agree with him 110% on every point! let's at least keep our fingers crossed that this MIGHT get somewhere!
