Walt Disney Pictures Launches ''The World's Biggest Treasure Hunt'' for Highly Anticipated Holiday Event Film National Treasure: Book of Secrets
BUSINESS WIRE
Posted: 2007-10-16 08:18:13
LOS ANGELES--(BUSINESS WIRE)----Starting today, audiences everywhere have the opportunity to take part in "The World's Biggest Treasure Hunt" - an online experience on Disney .com/NationalTreasure that serves as both a multi-week treasure hunt game as well as the official film website for Walt Disney Pictures' and Jerry Bruckheimer Films' NATIONAL TREASURE: BOOK OF SECRETS, in theatres everywhere December 21.
Walt Disney Studios Motion Pictures has created a 10-week interactive platform for users to play a variety of online games and engage in film content. Those who play may qualify to win unprecedented authentic treasure provided by Odyssey Marine Exploration and are entered into the grand prize drawing for an all-new Mercedes-Benz filled with treasure. Entertainment Tonight, the #1 syndicated entertainment newsmagazine show in the world, plans to announce the winners on the show leading up to the film's opening day on December 21.
"The 'NATIONAL TREASURE' franchise is beloved by audiences worldwide, and lends itself to this type of global, grand-scale adventure. What we're creating is unprecedented-- a chance for everyone to experience first hand the adventures and the puzzles that make this franchise so unique. Plus, players will have chances to win one-of-a-kind, never before available prizes of tremendous value," said Jim Gallagher, president of Walt Disney Studios Motion Pictures Marketing.
Disney.com/NationalTreasure is hosted on Disney Online. Disney.com is an immersive entertainment destination with elements of community and social networking that provides features and special events like "The World's Biggest Treasure Hunt."
About "NATIONAL TREASURE: BOOK OF SECRETS"
In this follow up to the box-office hit "National Treasure," treasure hunter Ben Gates (Nicolas Cage) once again sets out on an exhilarating, action-packed new global quest to unearth hidden history and treasures.
When a missing page from the diary of John Wilkes Booth surfaces, Ben's great-great grandfather is suddenly implicated as a key conspirator in Abraham Lincoln's death. Determined to prove his ancestor's innocence, Ben follows an international chain of clues that takes him on a chase from Paris to London and ultimately back to America. This journey leads Ben and his crew not only to surprising revelations - but to the trail of the world's most treasured secrets.
Produced by Jerry Bruckheimer and Jon Turteltaub and directed by Turteltaub, the story reunites the original cast including Diane Kruger, Justin Bartha, Academy Award (R)-winner Jon Voight and Academy Award(R)-nominee Harvey Keitel, joined this time by four-time Academy Award(R)-nominee Ed Harris and 2006 Academy Award(R)-winner Helen Mirren. Story by The Wibberleys & Ted Elliott & Terry Rossio, Screenplay by The Wibberleys. Based on characters created by Jim Kouf and Oren Aviv & Charles Segars. "NATIONAL TREASURE: BOOK OF SECRETS" opens in theatres December 21, 2007.
About The Walt Disney Studios
The Walt Disney Studios is a unit of The Walt Disney Company (NYSE
IS ) and produces and distributes motion pictures under the following banners: Walt Disney Pictures, Walt Disney Animation, Disney-Pixar Animation as well as Touchstone Pictures, Hollywood Pictures and Miramax Films. Walt Disney Studios Motion Pictures International serves as the Studio's international distribution arm. Walt Disney Studios Home Entertainment distributes Disney and other film titles to the rental and sell-through home entertainment markets. Disney Theatrical Group is among the world's most successful commercial theatre enterprises producing or licensing live entertainment events that reach a global annual audience of more than 20 million people in more than 40 countries, and the Disney Music Group distributes original music and motion picture soundtracks under its four record labels: Walt Disney Records, Buena Vista Records, Hollywood Records and Lyric Street Records.
About Disney Online
Disney Online (www.disney.com), a division of the Walt Disney Internet Group, produces the number one kids' entertainment and family community destination on the World Wide Web. Launched in 1996, Disney.com is the online gateway to all of the company's Disney-branded entertainment initiatives, providing comprehensive access to, and information about Disney movies, travel, television, games, mobile, music, shopping and live events. Disney.com also features Disney.com XD, a highly interactive broadband experience, that lets Disney.com guests create their own customized online channel with games, videos, music, and chat - all of which can be enjoyed simultaneously in an immersive environment.
In addition, Disney Online develops and publishes a range of online products and services including Disney's Toontown Online, Playhouse Disney Preschool Time Online, Disney Game Downloads, Disney Game Kingdom Online, Disney Connection and Hot Shot Business.
About the 2008 Mercedes-Benz C-Class, as featured in "NATIONAL TREASURE: BOOK OF SECRETS"
In "NATIONAL TREASURE: BOOK OF SECRETS," the C350 Sport Sedan is featured in a climatic chase through the streets of London. The new Mercedes-Benz C-Class Luxury and Sport sedans made their debut for the 2008 model year, and feature three V6-powered models - the C350 Sport, the C300 Luxury and the C300 Sport. With a nod to the recently introduced S-Class sedan, the look of the new mid-size C-Class reveals the latest Mercedes design idiom that's characterized by an edgy interplay of taut lines and wide, rounded surfaces. The new C-Class Luxury and Sport sedans are slightly larger than their highly successful predecessor, with a greater emphasis on agility, comfort and safety.
About Odyssey Marine Exploration
Odyssey Marine Exploration (NASDAQ:OMEX) is the world's leader in deep ocean shipwreck exploration. Odyssey uses innovative methods and state-of-the-art technology to conduct extensive deep-ocean search and recovery operations around the world. Odyssey discovered the Civil War era shipwreck of the SS Republic(R) in 2003 and recovered over 50,000 coins and 14,000 artifacts from the site nearly 1,700 feet deep. The authentic shipwreck treasure prizes offered in "The World's Biggest Treasure Hunt" are from the SS Republic(R) shipwreck site and include coins minted during the Civil War by the Confederate States of America. In May 2007, the Company announced the largest historic shipwreck find of over 500,000 silver and gold coins, weighing 17 tons, from a deep ocean site code-named "Black Swan". Odyssey has several shipwreck projects in various stages of development around the world. Additional information about Odyssey Marine Exploration, the SS Republic, and Odyssey's other shipwreck projects is available at www.shipweck.net.
Walt Disney Studios Motion PicturesJasmine Madatian, Senior Vice President, Publicity818-560-5610
© Business Wire 2006
10/16/2007 07:00 ET
BUSINESS WIRE
Posted: 2007-10-16 08:18:13
LOS ANGELES--(BUSINESS WIRE)----Starting today, audiences everywhere have the opportunity to take part in "The World's Biggest Treasure Hunt" - an online experience on Disney .com/NationalTreasure that serves as both a multi-week treasure hunt game as well as the official film website for Walt Disney Pictures' and Jerry Bruckheimer Films' NATIONAL TREASURE: BOOK OF SECRETS, in theatres everywhere December 21.
Walt Disney Studios Motion Pictures has created a 10-week interactive platform for users to play a variety of online games and engage in film content. Those who play may qualify to win unprecedented authentic treasure provided by Odyssey Marine Exploration and are entered into the grand prize drawing for an all-new Mercedes-Benz filled with treasure. Entertainment Tonight, the #1 syndicated entertainment newsmagazine show in the world, plans to announce the winners on the show leading up to the film's opening day on December 21.
"The 'NATIONAL TREASURE' franchise is beloved by audiences worldwide, and lends itself to this type of global, grand-scale adventure. What we're creating is unprecedented-- a chance for everyone to experience first hand the adventures and the puzzles that make this franchise so unique. Plus, players will have chances to win one-of-a-kind, never before available prizes of tremendous value," said Jim Gallagher, president of Walt Disney Studios Motion Pictures Marketing.
Disney.com/NationalTreasure is hosted on Disney Online. Disney.com is an immersive entertainment destination with elements of community and social networking that provides features and special events like "The World's Biggest Treasure Hunt."
About "NATIONAL TREASURE: BOOK OF SECRETS"
In this follow up to the box-office hit "National Treasure," treasure hunter Ben Gates (Nicolas Cage) once again sets out on an exhilarating, action-packed new global quest to unearth hidden history and treasures.
When a missing page from the diary of John Wilkes Booth surfaces, Ben's great-great grandfather is suddenly implicated as a key conspirator in Abraham Lincoln's death. Determined to prove his ancestor's innocence, Ben follows an international chain of clues that takes him on a chase from Paris to London and ultimately back to America. This journey leads Ben and his crew not only to surprising revelations - but to the trail of the world's most treasured secrets.
Produced by Jerry Bruckheimer and Jon Turteltaub and directed by Turteltaub, the story reunites the original cast including Diane Kruger, Justin Bartha, Academy Award (R)-winner Jon Voight and Academy Award(R)-nominee Harvey Keitel, joined this time by four-time Academy Award(R)-nominee Ed Harris and 2006 Academy Award(R)-winner Helen Mirren. Story by The Wibberleys & Ted Elliott & Terry Rossio, Screenplay by The Wibberleys. Based on characters created by Jim Kouf and Oren Aviv & Charles Segars. "NATIONAL TREASURE: BOOK OF SECRETS" opens in theatres December 21, 2007.
About The Walt Disney Studios
The Walt Disney Studios is a unit of The Walt Disney Company (NYSE
IS ) and produces and distributes motion pictures under the following banners: Walt Disney Pictures, Walt Disney Animation, Disney-Pixar Animation as well as Touchstone Pictures, Hollywood Pictures and Miramax Films. Walt Disney Studios Motion Pictures International serves as the Studio's international distribution arm. Walt Disney Studios Home Entertainment distributes Disney and other film titles to the rental and sell-through home entertainment markets. Disney Theatrical Group is among the world's most successful commercial theatre enterprises producing or licensing live entertainment events that reach a global annual audience of more than 20 million people in more than 40 countries, and the Disney Music Group distributes original music and motion picture soundtracks under its four record labels: Walt Disney Records, Buena Vista Records, Hollywood Records and Lyric Street Records. About Disney Online
Disney Online (www.disney.com), a division of the Walt Disney Internet Group, produces the number one kids' entertainment and family community destination on the World Wide Web. Launched in 1996, Disney.com is the online gateway to all of the company's Disney-branded entertainment initiatives, providing comprehensive access to, and information about Disney movies, travel, television, games, mobile, music, shopping and live events. Disney.com also features Disney.com XD, a highly interactive broadband experience, that lets Disney.com guests create their own customized online channel with games, videos, music, and chat - all of which can be enjoyed simultaneously in an immersive environment.
In addition, Disney Online develops and publishes a range of online products and services including Disney's Toontown Online, Playhouse Disney Preschool Time Online, Disney Game Downloads, Disney Game Kingdom Online, Disney Connection and Hot Shot Business.
About the 2008 Mercedes-Benz C-Class, as featured in "NATIONAL TREASURE: BOOK OF SECRETS"
In "NATIONAL TREASURE: BOOK OF SECRETS," the C350 Sport Sedan is featured in a climatic chase through the streets of London. The new Mercedes-Benz C-Class Luxury and Sport sedans made their debut for the 2008 model year, and feature three V6-powered models - the C350 Sport, the C300 Luxury and the C300 Sport. With a nod to the recently introduced S-Class sedan, the look of the new mid-size C-Class reveals the latest Mercedes design idiom that's characterized by an edgy interplay of taut lines and wide, rounded surfaces. The new C-Class Luxury and Sport sedans are slightly larger than their highly successful predecessor, with a greater emphasis on agility, comfort and safety.
About Odyssey Marine Exploration
Odyssey Marine Exploration (NASDAQ:OMEX) is the world's leader in deep ocean shipwreck exploration. Odyssey uses innovative methods and state-of-the-art technology to conduct extensive deep-ocean search and recovery operations around the world. Odyssey discovered the Civil War era shipwreck of the SS Republic(R) in 2003 and recovered over 50,000 coins and 14,000 artifacts from the site nearly 1,700 feet deep. The authentic shipwreck treasure prizes offered in "The World's Biggest Treasure Hunt" are from the SS Republic(R) shipwreck site and include coins minted during the Civil War by the Confederate States of America. In May 2007, the Company announced the largest historic shipwreck find of over 500,000 silver and gold coins, weighing 17 tons, from a deep ocean site code-named "Black Swan". Odyssey has several shipwreck projects in various stages of development around the world. Additional information about Odyssey Marine Exploration, the SS Republic, and Odyssey's other shipwreck projects is available at www.shipweck.net.
Walt Disney Studios Motion PicturesJasmine Madatian, Senior Vice President, Publicity818-560-5610
© Business Wire 2006
10/16/2007 07:00 ET
