The Disney Store

trekkie

New Member
Original Poster
And please, everybody, sign the petition. Remember -- if nothing is done, "nothing" will ever have a "chance" of changing.
 

ejkanter

New Member
Great I'll write there too.
My wife and I have writtened in the past about not only the quality or lack there of of the new mechandise but also the lack of products for boys.
You have an option of about 3 different shirts and maybe a pair of shorts for boys.
Girls on the otherhand takes up 3/4 of the store and catalog.
 

trekkie

New Member
Original Poster
Awesome

Everybody -- "please" write to him; sign the petition; join the campaign (If you can)

We "can" succeed, but not without YOUR help
 

MKingdom25

New Member
Originally posted by MicBat
Some of the stuff they offer in the catalog is pretty interesting (snow globes, lithos, etc). But whenever I go into the Disney Store, I feel like I've walked into a little girl's bedroom. The place is nothing but Disney Princess items. Not even can you find many dvd's and videos when you go into the Disney Store anymore. And whatever happened to their line of "beanies"???
I completely agree with this comment. I used to love to go the Disney Store, but in the past few years it seems like it becoming nothing but kid's clothes and costumes.

Now I almost feel odd going in there being a 20's something single guy. I usually take a quick glance at the CD/DVD's and pins and then I am gone. I used to spend much more time on a average visit (but prolly still more time than the average person in the mall :LOL: ) It seems the stores are strictly marketed to people with kids 1-7 and nothing else.

I think they should model the Disney Stores after the great gift shops in Disney World but with Disney things vs. WDW things.

If they had merchandise at the Disney Store similar to the WDW gift shops, I would spend tons and time that I do now at the Disney Store!
 

jmarc63

New Member
Originally posted by MKingdom25
I completely agree with this comment. I used to love to go the Disney Store, but in the past few years it seems like it becoming nothing but kid's clothes and costumes.

Now I almost feel odd going in there being a 20's something single guy. I usually take a quick glance at the CD/DVD's and pins and then I am gone. I used to spend much more time on a average visit (but prolly still more time than the average person in the mall :LOL: ) It seems the stores are strictly marketed to people with kids 1-7 and nothing else.

I think they should model the Disney Stores after the great gift shops in Disney World but with Disney things vs. WDW things.

If they had merchandise at the Disney Store similar to the WDW gift shops, I would spend tons and time that I do now at the Disney Store!


If I remember correctly when the Disney Stores first opened you could find a lot of the same merchandise at both the Stores and WDW/DL, but when they started to shift focus about ten years back with the resturant experiment in the big stores that faild they started to mess with the formula which started things off thats where the decline started with new merchandising plans,

IMO, if they went back to the original mix from the beginning , they could save the stores, if not I see them being gone by the end of the year.
 

VILLAINSRULE

New Member
I find it hard to beleive they would just throw the towel in on all the stores, but I would not be surprised to see a number of them close.........but if they keep on focusing solely on little princesses and little toy story fans, they are gonna lose a lot of devoted disney fans who are really the heart of Disney.....I dont understand their thinking......As an adult w/o small kids I feel angry that they dont consider me important enough to carry anything I would like.....I dont understand why they think that adults as a demographic do not matter----but it seems to be a company wide philosophy---check out the Disney Channel lately? You gotta expose kids to the whole stable of Disney characters, not just the multiple reruns of Boy Meets World and Sister Sister.......If you dont even show the old classics how on earth do they think that kids who didnt grow up with these characters will have any attachment to them at all? Disney's success is built on emotional connections....I bet everyone on this board can tell you their first Disney movie? or can tell you about Walt Disney, more than just him being the guy the park is named after....why were there no biographic shows on the Disney Channel during the 100 years celebration??? Shame shame.......I hope they get it together and remember that not everyone is enchanted by the new princess stores......
 

jmarc63

New Member
Originally posted by VILLAINSRULE
I find it hard to beleive they would just throw the towel in on all the stores, but I would not be surprised to see a number of them close.........but if they keep on focusing solely on little princesses and little toy story fans, they are gonna lose a lot of devoted disney fans who are really the heart of Disney.....I dont understand their thinking......As an adult w/o small kids I feel angry that they dont consider me important enough to carry anything I would like.....I dont understand why they think that adults as a demographic do not matter----but it seems to be a company wide philosophy---check out the Disney Channel lately? You gotta expose kids to the whole stable of Disney characters, not just the multiple reruns of Boy Meets World and Sister Sister.......If you dont even show the old classics how on earth do they think that kids who didnt grow up with these characters will have any attachment to them at all? Disney's success is built on emotional connections....I bet everyone on this board can tell you their first Disney movie? or can tell you about Walt Disney, more than just him being the guy the park is named after....why were there no biographic shows on the Disney Channel during the 100 years celebration??? Shame shame.......I hope they get it together and remember that not everyone is enchanted by the new princess stores......


Boy ... I don't know if I could have said it better myself, I totaly agree with you!! . I jist don't get either , having Disney properties like the Broadcast and cable but not show Disney classic product, That doesn't seem to be good business sense to me.
 

MKingdom25

New Member
Originally posted by jmarc63
Boy ... I don't know if I could have said it better myself, I totaly agree with you!! . I jist don't get either , having Disney properties like the Broadcast and cable but not show Disney classic product, That doesn't seem to be good business sense to me.
Very well put jmarc63. Those Disney-type shows was one of the main reasons I watched the Disney Channel. I am not saying they should completely get rid the regular shows (Boy Meets World, Lizzie McGuire, etc.) but they definitely needs to show more Disney themed shows. I think this especially applies with the Disney Channel (vs. ABC Family) because, unless its changed recently and I missed it, DC doesn't show regular commercials.

The sole purpose of the DC, in my opinion, is to promote the Disney brand.

It seems like they are are going away from aiming their buisness toward Disney fans and more toward just families in general.
 

VILLAINSRULE

New Member
It makes me sad........all the great Disney movies, etc, and a perfect place to show them, and what do we get? Boy Meets World! I am all for the original programming like Lizzie and Even Stevens, but man oh man, throw in some good old Mickey Mouse cartoons, not just the new House of Mouse stuff one hour a day.....the stores will definitely benefit from nurturing love for the Mouse and the other classic characters! I just hope the stores survive the currect "vision" that is being put out there.......or should I say lack of vision?
 

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