Starcruiser: What do you think it'll be used for in 5 years?

Brad Bishop

Well-Known Member
Original Poster
I know - "It's still yet to open!" and "Disney could turn it around!"

I think this thing is flawed from the get-go:
- it doesn't make sense. It makes sense on the surface until you realize:
- Guests aren't looking for a "cruise" in space.
- Why would you take a cruise that went anywhere near a war zone?
- On a normal cruise ship it may take me a week or more to explore the entire thing. If you look at the size of the Star Cruiser it's essentially the size of a large city. This building is the size of a very small hotel. I can't help but think that your brain is going to map it out as: The 12 rooms for guests are over there. There's the "bridge". There's the light saber training. There's the lounge. There's the dining area. That's it. It's going to be painfully obvious that this is like the opposite of the Tardis where it's actually tiny on the inside compared to the (supposed) outside (the giant ship they're saying you're on).
- done on the cheap
- Capt. Karen
- They'll be using technology of the past (because Star Wars IS in the past) like the iPhone or iPad you bring with you.
- when enter a port, you'll be transported by box car to a theme park that has sort-of Star Wars in it. You know you're in a theme park.

I think other realities will be:
- Disney isn't big on paying for actors to LARP (see Galaxy's Edge which was going to be so immersive with such people)

My guess is that this entire thing is management driven: "We bought Star Wars! We have to make money with Star Wars! Get Kennedy on the phone!"

Instead of an Imagineer driven thing which I think would have caught the #1 problem: No one really want to take a Star Wars space cruise. What they want is to be on a battleship on one side or the other blasting away. If you look at other interviews with Imagineers like Rhode, they always seem to catch these kinds of flaws and say things like, "Well, in this situation, if you think about it, you'd expect X, not Y," and you're left with, "That's both genius and incredibly obvious!" and that's where the brilliance is!

Left to the imagineers, I think we would have gotten a much better Star Wars land where we could have had interactive simulators (all battling in the same space) including the Millennium Falcon, X-wing, Y-wing, Tie-fighters, etc. How cool would it have been if it were all just a constant battle and you got to get in line to play until you were either hit or some time limit expired. You could have the Imperial side of the land (maybe you were "transported" to the Death Star) or the Rebel side (on one of the ships just on the other side of some planet).

Instead, (management), we got:
- $200+ droid building
- $40+ Star Wars drinks at a bar
- Expensive Star Wars plush / T-shirts
- 2 rides, one which isn't talked about much any longer.
- kind of an empty desert land
- a tiny "Star Cruiser" hotel at $6K/stay (not quite 48hrs)

I just think that management has blown it on this. From the looks of it, the Star Cruiser was done cheaply enough that they won't lose much by shutting it down in a few years. There's no fancy ride mechanism to simulate a shuttle to Galaxy's Edge. Nope. Just a box truck. Easily used for transporting plush.

...and that's leads to the subject of this post: I think, 5 years out, we're likely to see the Star Cruiser become long-term (because there's a road in the way) back-stage storage.

The few who will try it at $6K/stay (min) aren't likely to be repeat customers. The average Disney guest really is priced out of this one. The offerings for the $6K/stay (min) look pretty weak. Also, this isn't a park that they've invested $$B into. In that situation (like DCA) they pretty much have to redo it. This? It's a small building that can easily be repurposed for storage.

I'd guess that they'll try to rework it once or twice in that 5 years but, ultimately, they really don't want to spend the money on it. They really just want people to hand over $6K/stay (or more). I think that management sort of just expects people to do this because: Disney and Star Wars.

When Universal wanted to transport people, they build the Hogwarts train and it's an experience. Disney? They decorate the inside of a box car. This tells you what they think: You love them. You'll pay. Doesn't matter what they do.
 

danlb_2000

Premium Member
I will stay away from the debate over whether it will succeed or not, the main thread covers that well. Let's focus on the question of what else could be done with it.

One option would be to just scale it back. Instead of the multi-day experience just make it an overnight experience. Maybe board at 5:00 PM and leave by 10:00 AM. Give some time for some activities and you get to stay in a themed environment but it still allows for park days on either side. This would allow it to function a little more like a normal hotel without having to add a bunch of amenities you would need in a normal hotel.
 

larryz

I'm Just A Tourist!
I think it'll be used as a hospitality CM training facility and additional WDI office space, not to mention a memorial to unchecked hubris.


Then again, CPs always need a place to ... wait for it... crash, and this being right close by SW:GE, the CPs working in there could bunk up 6 to a room and they can keep the lights on longer so more people get to experience RotRoh and MF:SoRry.
 

mergatroid

Well-Known Member
Another thread, wahoo :rolleyes:

29vxk5.jpg
 

techgeek

Well-Known Member
I don’t think the numbers scale for it to be a self-sustaining hotel at normal rack rates.

The usual gig is for structures like this around property is to be outright mothballed, or to become long term storage / operations office space. If it were to close, you can bet HS operations would be looking at how to snipe the space for backstage operations of some sort.
 

MagicRat

Well-Known Member
Meow!

What if it works and people are still using the attraction as planned?

Some people like things and some people do not. Some people can afford to do these things and others cannot.

I personally can’t believe people love the food pass option when they book their trips. I prefer to pay for a taxi from the airport and never use the magical express, I am sure that sounds insane.

Although, I never see myself on the star cruiser and I am a star wars fan (I think all cruise’s are awful) I hope it is successful for those that thought of the idea.
 

TikibirdLand

Well-Known Member
I will stay away from the debate over whether it will succeed or not, the main thread covers that well. Let's focus on the question of what else could be done with it.

One option would be to just scale it back. Instead of the multi-day experience just make it an overnight experience. Maybe board at 5:00 PM and leave by 10:00 AM. Give some time for some activities and you get to stay in a themed environment but it still allows for park days on either side. This would allow it to function a little more like a normal hotel without having to add a bunch of amenities you would need in a normal hotel.
I like your idea! We did a murder mystery dinner once. It was awesome. It played out around you and you could decide what parts you were "in" on or you could just sit back and watch. It was a very entertaining evening. Even had a small string group that was part of the story. Think, a live Agatha Christie evening.
 

danlb_2000

Premium Member
As an ordinary hotel with a special shuttle I think it would still fetch a premium.

But really it will be used as a break room for the bus drivers. They already have starship-like uniforms.

I think it lacks some key elements that would be needed to be a proper hotel. We joke about it not having a pool, but are people really going to want to do an extended stay at a hotel without windows or any outdoor environments?
 

Disstevefan1

Well-Known Member
To answer the OP. The Starcruiser will open and Disney will do its best to make it profitable enough to stay in operation. After some time, the accountants will determine although its profitable, it’s not profitable enough to stay in operation.

Then it will close for a multi year renovation/conversion to a DVC resort.

OR

Just remain shuttered to rot in the Florida sun…
 

mf1972

Well-Known Member
i think they might take a financial hit on this. maybe not in the beginning, but down the road. maybe they’ll drop the price a bit & offer some discounts. it’s a pipe dream i’m sure.
 

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