Ok, so it's only 3 dollars a ticket. Then add in the hotel rate increases. Overall, the price of a week at disney has gone up a couple of hundred dollars this year.
I don't think people will stop going in masses (I know I won't), but they are really testing the waters here. For example, we just made a decision after the rates came out to stay at BC instead of Poly in Feb. It just came to a point where we said it was too much. What happens when someone who isn't from FL just says, "It's too much" and doesn't come?
You add these increased rates with the fact that they are no longer building any E tickets and and you have a problem. My brother came in July for the first time in 4 years and said to me "Not a whole lot has changed". After thinking about it, I had to agree. There have been some additions, but it is basically the same thing for a lot more money. Then you have Universal building a whole new land, which is making WDW look kind of stale to you average vacationer.