According to the article, the offer is below the current value of the stock by $3.60 a share or 6.6 billion dollars. It's of course possible Comcast will revise the figure, or another company will step in and try to buy it. Another article i read suggested Disney could try to buy ecostar satalite which would put them in a position to offer more content and head off another possible takeover bid.
More info can be found here...
http://www.cnn.com/2004/US/02/16/disney.comcast.ap/index.html
More info can be found here...
http://www.cnn.com/2004/US/02/16/disney.comcast.ap/index.html